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On Monday, November 25th, the European Commission hosted a workshop to discuss Booking.coms recent compliance report, which detailed the steps that its taking to adapt to the Digital Markets Act (DMA) after being named a “gatekeeper” back in May 2024. This came up via a few specific points raised during the workshop.
This digital marketingworkshop, co-hosted by FastCasual Editor Cherryh Cansler and Rev Ciancio, co-founder/CMO of Handcraft Burgers & Brew, Salad House CMO and Crazy Pita marketing director, provides tactics, tips and playbooks for restaurant marketers focused on growing brand awareness, guest acquisition retention and creating brand evangelists.
Corporate Retreats and Offsites Companies hosting corporate retreats benefit from a private, distraction-free environment for team-building, strategy sessions, and workshops. Hotels can work with brands to create memorable, immersive setups that might include custom signage, themed decor, and unique use of amenities.
Think about it, the right hotel experience – like a bespoke holiday market tour or an exclusive New Years bash – sticks with you, becoming one of those remember when stories that get better every time theyre told. Segmentation: The Gift That Keeps on Giving Leverage your guest data to slice and dice your target market.
The partnership has been created to help the hotel’s teams develop both professionally and personally through a series of fun and creative workshops. Nicola Cook, head of marketing at Rudding Park, came up with the idea after noticing the synergy between hospitality and theatre.
Holiday Workshops: Host cookie decorating sessions, ornament crafting, or gingerbread house building for families and children. Highlight the Unique Appeal Market Exclusivity: Emphasize limited availability to create a sense of urgency. These activities tap into the nostalgic elements of Christmas.
“Today’s luxury travelers seek more than just opulent accommodations; they seek authenticity and cultural immersion, with every journey forming an integral part of their identity,” said Jessica Luzzi, SVP, brand marketing, Viceroy.
Analysing Your Target Market To design offers that resonate, its crucial to segment your audience and tailor experiences accordingly. Activities like Easter egg hunts, craft workshops, or storytelling sessions can add extra appeal. Couples : Many couples use the Easter break as an opportunity for a short romantic getaway.
Clophill Eco Lodges, an environmentally sustainable eco lodge retreat and event venue in rural Bedfordshire, has hit the market for 495,000. In the past, Clophill Eco Lodges was a popular venue for workshops, classes, yoga retreats, conferences, corporate away days, family gatherings and weddings.
Hotels that adapt their offerings to these personas stand out in a saturated market. 👉 Read Also - Hotel Booking Tips: What Travelers Look for in Hotels in 2025 Cultural Events and Workshops Guests love to connect with local culture.
It aims to support hospitality businesses to develop skills, confidence and capacity for staging live performance through specialised workshops. 24-Hour Economy Commissioner Michael Rodrigues explained why live performance is important to the NSW hospitality industry.
Examples include: A workshop on “Conflict Resolution in Hospitality Teams.” Hospitality leadership program Hospitality leadership programs, such as diploma programs, are a step down from an MBA, but still cover multiple aspects of hospitality leadership, including operations, finance, marketing, and human resources.
Kicking off Friday, December 8, Eater will fill Shopify’s New York City space with a pop-up market featuring dozens of Eater-curated food and home finds and festive programming. Note: The market will be closed Monday, December 11.) Shopify x Eater Holiday Market New York 131 Greene Street, New York, NY Hours: 10 a.m.
Tresilian Wood, located on the Glamorgan Heritage Coastline in St Donats village, has been brought to market for a guide price of £1.5m. The property, which is set on 7.5 acres of coastline, offers a range of luxury accommodation options, including unique glamping sites and lodges.
This enables you to also tap into their audiences for marketing. Do consider your audience and marketing appropriately. For example, you could market Wine and Cheese Wednesdays to local offices in your area. This goes far beyond the traditional bingo nights, although, depending on your target market, they can work, too.
The Source Kitchen Hosted by leading food and beverage consultancy, Straight To The Source , The Source Kitchen sessions feature insights on Australian produce, ideas and provenance through interviews, ingredient spotlights, and industry workshops with farmers, artisans, and innovators, as well as must-see food demonstrations.
These marketing tips will help. NB: This is an article from Book4Time Effective marketing is a crucial aspect of business success across all industries, including the hospitality and spa industry. Even for spas within larger organizations, like hotels or resorts, marketing budgets can be limited, if they exist at all.
Cross-sector partnerships can be a catalyst for innovation, helping hospitality operations managers adapt to changing market dynamics and technological advancements. Cross-sector partnerships can provide valuable opportunities for hospitality workforce development through training programs, workshops, and knowledge sharing.
The global market size for the hotel and resort industry is now $1.5 Hospitality associations act as the connecting link between the individual operators and the larger market. Members can find various workshops, certification programs, and seminars provided by the organizations.
” The food and beverage industry is faced with this demand, yet there are very few pickle-flavored sauces actually available in today’s market. Luscious Lychee – Lychee is gaining popularity across markets, bringing a soft, subtle sweetness and floral aroma to cocktails that complements the renewed martini craze.
Reading Time: 2 minutes Thailand: Hotel management company ONYX Hospitality Group has introduced a new video and marketing campaign, alongside on-property experiences, for its serviced apartment brand Shama. The Workshopping (work and shopping) activity, scheduled for November, will feature a Personal Colour Workshop.
Understanding the New Demographics The demographics of country club members are shifting, with younger generations, including Millennials and Gen Z , becoming an increasingly significant portion of the market. Additionally, leveraging digital platforms for marketing and communication is essential.
There are various methods for conducting that stakeholder research – such as user surveys, interviews, workshops, observation, and data analytics tools. We also wanted to tap into Church’s employees to both validate our views on their primary challenges and identify new ones.
Some ways to incorporate this trend would be: This will include demonstrations with or without attendee involvement, workshops and especially those where you can “get your hands dirty” and adding ancillary live events to attend and experience in creative spaces with more engaging opportunities throughout.
Hotels can save significant sums on marketing and advertising by focusing on retaining existing customers. Personalized marketing Using CRM systems to track guest preferences allows hotels to create personalized marketing campaigns. Cost savings: Acquiring new guests is much more expensive than retaining existing ones.
👉 Read Also - Hotels & EBITDAR: A Smarter Way to Analyze Profits Offer Unique Local Experiences Collaborate with local businesses to provide one-of-a-kind activities like cooking classes, wine tastings, or cultural workshops. Focus on Local Cuisine Food has the power to connect people to a place. Travel spending will grow 3.9%
In today's complex job market, with major layoff announcements, and a persistent demand for high salaries, employee retention has taken center stage. This can include access to training programs, workshops, mentorship, or educational resources. In response, companies became hyper-focused on retention and engagement.
The course included face-to-face workshops on leadership and management, financial management, people engagement and motivation, marketing, health and safety and sustainability. The academy launched last September and has delivered a series of training, projects and mentorships to staff at its hotels through a 12-month course.
In 2018, when China stopped accepting plastics and recycling from the US, waste management professionals wondered whether the recycling industry could survive the loss of a major market for America’s commodity scrap. percent a year, and the plastic recycling market by $14.74 Two years later, the verdict is in. billion by 2024.
To promote sustainability and help reduce meat consumption, Mush Foods introduced 50Cut, a mushroom mycelium blend to the US market for chef use in meat, poultry, and fish dishes. From the beginning of the R&D two years ago, there were always notable Chefs and tasters to give input during workshops or events.
Over the last several years, it has become big business for white-owned companies to “discover” “new” ferments from BIPOC (Black, Indigenous, and people of color) cultures and bring them to Western markets. Fermented products are often marketed to appeal to white audiences, by both BIPOC and white producers.
Concentrating on these areas ensures your hotel remains competitive and thrives in a market where guest behavior constantly changes. This could include themed dinners, local cultural workshops, or adventure excursions, offering guests memorable experiences they won’t find elsewhere.
The Social Hub, a hybrid hospitality concept, is set to debut in the UK market with the opening of a four-star hotel in Glasgow this April. Membership also includes use of a gym and the ability to join in a range of networking events and workshops.
Putting It Into Practice: Design Transformative Packages: Develop packages that offer more than just a stay—think wellness programs that include guided meditation, nutrition workshops, or sustainability-focused activities. Market these as exclusive, limited-time offers to tap into FOMO.
Your marketing team has a solid understanding of effective campaigns. Each member of your enterprise has ideas, perspectives, and skills that can be valuable to marketing campaigns. Gaining More Nuanced Insights Any marketing professional understands just how vital data is.
The Hospitality Sales and Marketing Association International (HSMAI) Americas recently held its first Commercial Strategy Conference, which took place from June 25-26, in Charlotte. The week also included the debut of the HSMAI Contact Center Summit, as well as recognition for the 2024 HSMAI marketing and revenue optimization award winners.
launched “ Restaurants Rising , ” an initiative providing resources and support to help local area restaurants operate and adapt in response to Covid-19 and the associated rapidly changing market dynamics. Ongoing community supported forums and workshops. Socialincs, Inc.,
From curated local excursions to on-site workshops, the key is to transform a hotel stay into an unforgettable journey. Forward-thinking hotels can tap into this niche market by providing services that cater to the needs of medical tourists.
In addition to Rivett’s extensive remarks, the first day included a finance workshop focused on navigating expenses without sacrificing quality, maximizing revenues and capitalizing on opportunities.
BABs is made up of Hayes O’Brien (chef), Bec Shave (restaurant and beverage manager), and Eva Balog marketing and design), and sees the trio host monthly restaurant pop-ups at female-led venues. BABs all started from a conversation between Hayes O’Brien and Shave at their workplace Rising Sun Workshop.
Create targeted marketing campaigns: Use data and insights to identify target segments that are more likely to travel during the off-season. Create targeted marketing campaigns that appeal to these segments and highlight the unique experiences and benefits that your hotel offers.
launched “ Restaurants Rising , ” an initiative providing resources and support to help local area restaurants operate and adapt in response to Covid-19 and the associated rapidly changing market dynamics. Ongoing community supported forums and workshops. Socialincs, Inc.,
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