Revenue Hub

MAY 3, 2024

As we waited for the promised wave of demand to arrive, we realized we had misjudged the market’s profile. Firstly, our city is a drive-in market; guests don’t stay for three nights for special events. We were selling special event prices in a market that had reverted to normal holiday-weekend low demand.

Marketing 109

Marketing Pricing Special Events Book 109

Revenue Hub

JULY 10, 2023

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? From there, you can tailor marketing strategies, services and offerings to meet the requirements of each segmented group.

Marketing 98

Marketing Special Events Book Article 98

Revenue Hub

MAY 17, 2024

Guest profiles built by data offer hotel marketers a single pane of glass to view the guest’s stay history, preferences, and life events or celebrations. As a first touch, a hotel’s marketing team must design a website that attracts and maintains a guest’s attention.

Marketing 109

Marketing Travel and Tourism Book Communication 109

Modern Restaurant Management

JULY 27, 2022

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Take photos of patrons during your restaurant’s special event and share it on your social channels.

Special Events 203

Special Events Reservations Events Marketing 203

Modern Restaurant Management

JANUARY 26, 2022

On Valentine’s Day, restaurants fill up quickly with reservations from couples eager to spend a romantic night together. Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. Create a Prix Fixe Menu.

Events 225

Events Special Events Definition Catering 225

Modern Restaurant Management

AUGUST 3, 2021

Invest in your website with clear menus, ample dining room and food photos and include online ordering or online reservation options to serve both sets of customers. Use Facebook, Instagram and/or TikTok to share your unique offerings, daily specials and other events and to interact with customers. Use Multiple Channels.

Special Events 215

Special Events Events Server Information 215

Hotelogix

FEBRUARY 17, 2025

  The global market size for the hotel and resort industry is now $1.5 Hospitality associations act as the connecting link between the individual operators and the larger market. Going to special events, talking in forums, and meeting other members are all great ways to build relationships.

Travel and Tourism 100

Travel and Tourism Events Training Marketing 100

Revenue Hub

JUNE 27, 2023

Guest profiles built by data offer hotel marketers a single pane of glass to view the guest’s stay history, preferences, and life events or celebrations. As a first touch, a hotel’s marketing team must design a website that attracts and maintains a guest’s attention.

Marketing 98

Marketing Book Travel and Tourism Communication 98

Social Hospitality

FEBRUARY 5, 2025

SEO involves multiple strategies, including keyword research, content marketing , backlink building , and technical improvements. Hospitality organizations run focused promotional campaigns that position themselves at the top of search results and social media feeds to generate instant user clicks and reservations.

Events 52

Events Special Events Strategic Planning Marketing 52

Modern Restaurant Management

JUNE 12, 2024

For example, implementing a seamless online reservation system optimizes the restaurant's scheduling while offering convenience to customers. Additionally, AI algorithms can analyze customer data to create personalized marketing campaigns, significantly improving customer engagement and retention.

Scheduling 189

Scheduling Server Reservations POS Systems 189

Hotel Business

JANUARY 13, 2025

Not only must we understand and track consumer behaviors, but these future guests have a huge array of platforms where they can learn about our properties, make reservations and critique us. Expedia, Booking.com, Google ads, Facebook ads, meeting sites like those for weddings or special events are all in play. Less cold calling.

Special Events 52

Special Events Marketing Budgeting Reservations 52

Synergy Suite

MARCH 7, 2023

If you have a food establishment that utilizes a wait staff, then the right restaurant reservation system is an absolute essential piece of your restaurant technology solution. Table reservations and management can be a complete nightmare if you don’t have a software tool, or the tool you have isn’t a good fit for you.

Reservations 52

Reservations POS Systems Book Demo 52

Modern Restaurant Management

JUNE 10, 2020

“We’ve always been a no-reservations family restaurant, with close-proximity indoor seating to encourage lively, customer interaction,” said a 15-year veteran on the waitstaff. It does, and, in fact, has been on the market and in use since long before the pandemic shut-downs. But does such a product exist?

Sanitation 221

Sanitation Special Events Reservations Marketing 221

7 Shifts

SEPTEMBER 9, 2021

For many business owners, email marketing is the ideal solution to fostering relationships outside the restaurant. Most people would think that only big companies should use email marketing while the small ones should go for other restaurant marketing strategies. On the contrary, email marketing can boost any business.

Marketing 78

Marketing Special Events Information Events 78

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

Marketing 78

Marketing Catering Events Reservations 78

SiteMinder

APRIL 7, 2025

For example, properties can adjust coverage to meet local market needs or special events, further improving revenue potential. With the ability to provide tailored coverage for different guest types and seasons, BeSafe Rate offers unique benefits. BeSafe Rate has been transformative for us, La Riccia continues.

Guest Satisfaction 52

Guest Satisfaction Book Special Events Marketing 52

Revenue Hub

SEPTEMBER 5, 2023

This system enables hoteliers to keep track of available rooms, reservations, and occupancy rates in real-time. Leveraging historical data, market trends, and special events, hotels can predict periods of high and low demand.

Pricing 109

Pricing Reservations Training Article 109

Revenue Hub

JUNE 20, 2024

Has your marketing manager ever tried to send a winter offer to ski season guests or wanted to target the drive market? Daniel Bank, reservations manager at Parkhotel Adler, dealt with this firsthand. Special events marketed to loyalty-tier guests within the drive market. “We What does that look like?

Reservations 108

Reservations Special Events Communication Article 108

SiteMinder

JUNE 12, 2024

By understanding and anticipating guest behaviour and market dynamics, hotels can optimise their pricing strategies to boost their bottom line. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers. Our smart hotel platform helps you do exactly that.

Pricing 98

Pricing Book Reservations Events 98

Revenue Hub

APRIL 11, 2023

The optimal distribution mix for a hotel depends on the hotel’s target market, location, size, and unique selling points. Still, it is one of the most critical decisions hoteliers can make to improve profitability and boost reservations. The potential guest had to call the hotel call center to make a reservation.

Book 97

Book Information Reservations Catering 97

Hotel Owner

JUNE 29, 2023

Costs, plus the hassles created by industrial action will dissuade many from venturing overseas, thus opening up a large and lucrative market on your doorstep, your challenge, as ever, is how to reach it. Tap into this market through either advertising in related media or through their recreation’s association.

Special Events 105

Special Events Marketing Reservations Communication 105

7 Shifts

JULY 25, 2024

Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Choosing this option is beneficial if your restaurant is in a competitive market where people use these apps frequently.

Special Events 97

Special Events Catering Events Workshop 97

Modern Restaurant Management

SEPTEMBER 24, 2024

And for our community, we are going to plan something special—whether a dish, or a special event—to amplify our positive impact on the holiday for our customers.” All rights reserved. Copyright © 2024 John Wiley & Sons, Inc. This book is available wherever books and eBooks are sold.

Communication 175

Communication Special Events Book Reservations 175

Revenue Hub

OCTOBER 28, 2022

NB: This is an article from RealTime Reservation. Develop innovative packages, such as girls day by the pool, special occasion, bachelor, or bachelorette packages. Most importantly, empower the guest to personalize and reserve in advance. Be sure to engage your marketing team. Stock suntan lotions and drinks.

Reservations 96

Reservations Book Catering Special Events 96

Xotels

JANUARY 18, 2021

One of the components needed to apply a hotel revenue management is market segmentation. It allows you to target and market to a variety of consumer groups with different behaviour with an offer that matches their needs and budget level. What is Hotel Market Segmentation? The price does not decide the market segmentation.

Marketing 40

Marketing Book Reservations Special Events 40

InnQuest

SEPTEMBER 13, 2022

In addition, chatbots can be useful for marketing purposes because of the huge amount of data they collect, and they allow hotels to promote special events and promotions directly to customers. It considers factors such as supply and demand, guest loyalty, market conditions, location, and the level of competition.

Housekeeping 130

Housekeeping Book Information Guest Satisfaction 130

Hotelogix

JANUARY 31, 2024

Thoughtfully put together by our marketing team, dives deep into the nuances of the guest experience, exploring its definition, journey, and the importance of enhancing it. It includes browsing for options, reading reviews, and making reservations. It's crucial to make this process as seamless and informative as possible.

Guest Services 130

Guest Services Customer Service Book Demo 130

Revenue Hub

OCTOBER 17, 2023

Concierge Services: You can charge by offering premium concierge services, such as arranging restaurant reservations, event tickets, or private tours. Meetings and Events: Host conferences, weddings, and other events at your hotel, leveraging your meeting spaces and event planning services.

Concierge 109

Concierge Events Book Catering 109

EATER

FEBRUARY 14, 2025

We reserved Sunday nights to cook a more involved meal together. both 38 Lawyer and marketing director Together for 12 years, married for seven years Denver What does date night mean for you? At some of the places that we go, we might end up spending $200 or $300 on dinner, or reservations might not be available for months.

Reservations 67

Reservations Definition Budgeting Scheduling 67

Revenue Hub

OCTOBER 28, 2022

Instead of solely looking at the occupancy (OCC) and average daily rate (ADR) for one room, now properties are looking more closely at the guest (or guests) that reserve these rooms, what they are interested in, and how to capitalize on those interests and capture more of their spend. Subscribe to our weekly newsletter and stay up to date.

Special Events 97

Special Events Book Information Reservations 97

Revenue Hub

AUGUST 22, 2023

Subscribe to our weekly newsletter and stay up to date Instead of solely looking at the occupancy (OCC) and average daily rate (ADR) for one room, now properties are looking more closely at the guest (or guests) that reserve these rooms, what they are interested in, and how to capitalize on those interests and capture more of their spend.

Special Events 96

Special Events Book Information Reservations 96

Revenue Hub

OCTOBER 17, 2023

The focus is on variable demand tied to market crises, short term booking windows, which are focused on guest spend and dynamic optimization embracing rate flexibility. Lodging operators need to focus revenue management system on the total hotel experience inclusive of rate, operations, and marketing.

Pricing 109

Pricing Marketing Training Book 109

Lithos POS

FEBRUARY 10, 2023

Marketing and promotions are the lifeblood of any business regardless of its size, type, or specialty. A well-planned and executed marketing can help grow your customer base, increase brand awareness , and ultimately thrive your restaurant business. Email marketing is one of the easiest and most cost-effective marketing strategies.

Marketing 40

Marketing Information Blog Reservations 40

Revenue Hub

OCTOBER 23, 2023

Even when an individual university shifts an event date like a family weekend, it can cause a sudden surge in bookings on an off weekend. Understanding reservation data is imperative to make actionable pricing decisions.

Pricing 103

Pricing Book Reservations Property Management 103

SiteMinder

AUGUST 1, 2024

Hotel rate shopping is the practice of tracking and monitoring hotel rates amongst your local market and competitors. Today’s market demands the adoption of dynamic pricing and hotels now regularly change rates daily or even multiple times in a given day. What is hotel rate shopping?

Pricing 78

Pricing Book Blog Marketing 78

SiteMinder

JULY 13, 2024

Revenue management revolves around measurement of what customers from different audience segments are willing to pay, as well as the ever-changing supply and demand within each market. The right distribution channels can have strong marketing power, putting your hotel in front of many customers you aren’t able to contact directly.

Pricing 98

Pricing Book Budgeting Marketing 98

Revenue Hub

JULY 11, 2023

An RMS applies sophisticated algorithms and machine learning to predict demand patterns and suggest optimal pricing, taking into account a variety of factors including historical data, competitor prices, and market trends. This could involve dynamic pricing, special promotional offers, or targeted marketing campaigns.

Pricing 75

Pricing Book Article Events 75