Revenue Hub

OCTOBER 29, 2024

NB: This is an article from CWT Subscribe to our weekly newsletter and stay up to date With the hotel sourcing season well underway, many corporate travel and procurement teams are likely trying to figure out which hotel pricing model makes the most sense for their programs. Which Rate Is Best?

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Revenue Hub

JANUARY 15, 2025

NB: This is an article from RoomPriceGenie , one of our Expert Partners Subscribe to our weekly newsletter and stay up to date Market conditions can change quickly, affecting a propertys performance in ways you didnt see coming and catching you unprepared. Fine-tune pricing: Adjust pricing based on demand to maximize revenue.

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Revenue Hub

DECEMBER 3, 2024

Imagine if your hotel room rates could shift as smoothly as gas prices, responding to demand, seasonality or even events in town. That’s the power of dynamic pricing in the hotel industry. The concept of dynamic pricing is simple: as demand rises and supply shrinks, prices increase.

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Hospitality Magazine

MARCH 19, 2025

As the cost of coffee beans surge and cafes push prices towards $7 a cup, the industry is being forced to examine how to keep customers coming back and how much they can charge before customers walk away. Why should it be a third of the price of an average pint of beer? asks La Marzocco Australia Sales Manager Brydon Price.

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Revenue Hub

DECEMBER 3, 2024

Price optimization and sensitivity analysis are essential tools for refining your pricing strategy to maximize revenue. This results in increased (total) revenue and a stronger competitive position in the market. By analyzing the responses, businesses can pinpoint the optimal price that maximizes revenue or profit.

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Revenue Hub

NOVEMBER 25, 2024

A mobile only price is exactly what you’d think it is: a price – usually a discount – that’s only available to users accessing a mobile booking app on their device. Country rates Country rates or geo-fencing as it’s sometimes known are targeted discounts or pricing adjustments offered to customers based on their geographic location.

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Revenue Hub

DECEMBER 12, 2024

It also means monitoring their offerings and pricing. Pricing: Properties that offer similar room types at similar prices. Target markets: Properties that cater to specific traveler types, such as leisure, corporate, families, couples, or groups. Some hotels tie their pricing to just one or two competitors.

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Hotelogix

FEBRUARY 13, 2025

They have big budgets and entire teams dedicated to marketing, making it tough to stand out. The Online Marketing Maze Picture this: You're running a small welcoming hotel that guests love. Here's what many independent hotel owners worry about: Not enough money for big marketing campaigns. What’s the problem?

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Revenue Hub

OCTOBER 31, 2024

Product Launches and Brand Activations A buyout enables companies to transform the entire space into a branded experience, which is especially important for new product reveals or experiential marketing events. Hotels can add value by offering all-inclusive packages that appeal to both organizers and attendees.

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Hotelogix

NOVEMBER 28, 2024

They offer the convenience of hotel-like services while providing more amenities and space for the price.    How to market a serviced apartment?  Social media outreach marketing ideas for apartments which work well with major platforms like Instagram, Facebook, and even Twitter.

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Revenue Hub

MARCH 17, 2025

Lets start with the older, more basic pricing method: static pricing. Static pricing: Static pricing is a method of determining a pricing structure up-front, and leaving that strategy in place for an extended period of time. As you may know, this is a rarity in the hospitality industry.

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Hotelogix

NOVEMBER 28, 2024

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

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Revenue Hub

FEBRUARY 21, 2025

With multiple competing hotels likely right across your street corner, establishing an effective hotel pricing strategy is paramount to ensure your hotels long-term success. A well-crafted pricing approach not only reflects the value proposition of the property but also adapts to market dynamics, consumer behavior, and operational costs.

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Smart Brief Hospitality

JULY 30, 2024

Many marketers still consider Reddit an enigma. Since the company’s IPO in March, its stock price has gone in the opposite direction everyone anticipated — up, up, up. So why are brands and marketers still not sold? Here are six ways agency and brands can extract value from Reddit marketing.

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Hospitality Magazine

OCTOBER 15, 2024

“It’s been clear for years now that the private market is failing people on low incomes. The post Hospitality staff priced out of rentals appeared first on hospitality | Magazine. Now it’s clear that it’s also failing our key workers – including those who work full time.” More information is available from the Anglicare website.

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Hotelogix

FEBRUARY 13, 2025

The hospitality industry has advanced to a new level; thanks to Internet that has helped hoteliers market themselves through various online channels. Online marketing helps hotels in establishing a brand identity, reaching out to millions of travelers and marketing rooms on a global platform.

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Revfine

NOVEMBER 30, 2024

Gone are the days when a robust digital presence and competitive pricing alone could ensure success. Beyond AI: Key Hospitality Trends The post 5 Hospitality Marketing Trends for 2025 to Watch (Other Than AI) appeared first on Revfine.com.

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Hotelogix

JANUARY 19, 2025

If your hotel isn’t easy to find or doesn’t make a great first impression because of poorly optimized listings or outdated marketing strategy can lead to missed bookings and lost revenue. The Power of Influencer Marketing In today’s world, influencers play a huge role in shaping travel decisions.

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Revenue Hub

FEBRUARY 6, 2025

Spring is a key revenue period, andnow is the ideal time to analyze early booking data and optimize your pricing strategy. It also allows you to establish starting prices for each room type for the spring season. Continuously adjust your pricing strategy Setting initial prices is just the first step.

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Modern Restaurant Management

DECEMBER 27, 2024

In 2024, restaurant traffic slowed while price sensitivity grew. Moreover, three out of four respondents believe restaurant prices are higher and high prices are the primary reason for cutting back on restaurant spending. Sustained loyalty is the goal in this highly competitive, price-driven market. What is value?

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Modern Restaurant Management

JANUARY 14, 2025

But it goes beyond figuring out how to source the freshest ingredients at the best price. Extreme Weather: By 2035, experts predict that higher temperatures alone will push up worldwide food prices by between 0.9 Negotiate Strategically : Don't be afraid to negotiate on price, payment terms, and delivery schedules.

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Hospitality Magazine

JANUARY 15, 2025

Simon Blacher, creative director, Commune Group The midweek market has softened over the past 12 months with the demand for weekend trade increasing. Lean into what the market is telling you. Ensure you have a brand-sensitive promotion in place so you can capitalise on the heightened weekend market.

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Larry Mogelonsky

JANUARY 20, 2025

(Article originally published by Adam Mogelonsky on Hospitality Net ) Its always illuminating to speak one-on-one with brilliant hotel marketers like Jason Pirock, Head of Marketing for Springboard Hospitality , as I did during our recent Insider Conversation, Mastering Conversions: Crafting an Omnichannel Booking Journey.

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Revenue Hub

APRIL 11, 2025

NB: This is an article from Net Affinity Subscribe to our weekly newsletter and stay up to date With school breaks, long weekends and peak travel periods approaching, its the perfect time to ramp up your marketing efforts and get ahead of the competition. Midterm breaks: Begin building awareness around family autumn escapes.

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Revenue Hub

JANUARY 10, 2025

Do they resist change and risk falling behind, or do they embrace innovation and seize the opportunity to thrive in an increasingly competitive and dynamic market? Unlike traditional methods that rely on static pricing models and siloed data, gen AI introduces a dynamic and highly adaptable approach to decision-making.

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Hotelogix

NOVEMBER 7, 2024

This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between. Promote a Best Rate Guarantee: Ensure guests know they'll get the best price when booking directly. For example, "Book now for 20% off on your stay!"

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Revenue Hub

NOVEMBER 21, 2024

But when it comes to setting pricing strategies, many revenue teams still fall into a trap I call “Comparisonitis.” Think about it: What if your competitor’s pricing strategy isn’t working? Worse, it distracts from what really matters: how your guests behave and respond to your pricing. But is it really the best strategy?

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Revenue Hub

JANUARY 8, 2025

Are your rooms priced too high, too low, or just right? At a time when hotel operating costs have soared to record levels, the need for optimal pricing is more important than ever. Discounting in the hotel business involves lowering room prices to increase demand. This can be a big advantage in a highly competitive market.

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Modern Restaurant Management

DECEMBER 18, 2024

The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing. For restaurants, sourcing from these local markets offers a way to support regional producers while differentiating their menus with unique, high-quality ingredients.

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Revenue Hub

JANUARY 8, 2025

One example is hotels that rely on static pricing. Whereas hotels implementing revenue management principles use dynamic pricing, optimize occupancy, have a strong brand reputation, and much more. FGRTs core philosophy is to align the hotel with the existing market. The team examines the competitors and the market.

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Modern Restaurant Management

JANUARY 20, 2025

These chefs might know how to source the finest ingredients, but no one’s taught them how to negotiate the price of those ingredients or keep suppliers from quietly eating away at their profits. Sales reps may come back with a price comparison guide that shows lower prices on specific items. Be wary of common tactics.

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eHotelier

JANUARY 24, 2024

How can you capture demand when your hotel is no longer the hot new thing on the market? How can you compete with newer properties and their aggressive sales and marketing tactics?

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Revenue Hub

MARCH 26, 2025

Good marketing does not start with Google Ads, a good website, or even trying to go viral (I cant even explain how frustrated this last bit gets me). The objective of this blog is to help property managers of all categories and sizes grow their direct booking channels, a job that typically falls on marketing. Business travellers?

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Modern Restaurant Management

JANUARY 2, 2025

Opening a restaurant in competitive markets like South Florida is no easy task. Restaurant owners looking to purchase an existing license can face prices up to $1 million depending on demand. Nearly 49 percent of restaurants fail within their first five years, and the 10-year survival rate is less than 35 percent, according to the U.S.

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Revenue Hub

JANUARY 15, 2025

Step 1: Know Your Market Inside and Out Before you even think about setting your corporate rates, you need to understand your market like the back of your hand. Your corporate rate should reflect these strengths, giving you an edge in the market. So, what should you do instead of just dropping prices?

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Modern Restaurant Management

APRIL 11, 2025

Minimizing Menu Price Increases : Just because diners are still eating out and ordering in, does not mean they are happy about higher menu prices. Restaurant operators should limit significant menu price increases, explore value menus when possible, and avoid implementing any sneaky service charges.

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Modern Restaurant Management

OCTOBER 14, 2024

For restaurants, especially those operating on thin margins, these fees can influence pricing strategies, profitability, and even operational decisions. This includes higher prices and reduced cash flow. As a percentage of each sale, interchange fees may seem minor individually but can accumulate to significant amounts over time.

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