Revenue Hub

APRIL 3, 2024

The first reason why it may not be entirely beneficial for hotels to prioritize direct bookings over online travel agencies (OTAs) is that OTAs can provide the visibility needed, especially when it’s most crucial. Consider low-season periods when hotel supply exceeds demand; what do you need most? Naturally, it would be Hotel B.

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Reservations Book Document Article 108

Hotelogix

NOVEMBER 28, 2024

With their combination of space, flexibility, and cost-effectiveness, serviced apartments are a smart alternative to traditional hotels, especially for longer visits.  Serviced apartments are fully furnished spaces that combine the comforts of home with hotel-like services.   How to market a serviced apartment? 

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Marketing Blog Information Reservations 130

Hotelogix

SEPTEMBER 12, 2024

In the age of digital transformation, top hotel review websites have become crucial in shaping the reputation and success of hotels worldwide. These platforms provide travelers with insights into the services, amenities, and experiences hotels offer, making them pivotal in the decision-making process for accommodations. 

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Competitive Analysis Guest Satisfaction Customer Service Book 211

Soft Inn

MARCH 29, 2023

Bookings and reservations, particularly for hotels and restaurants, are sure to be impacted now that Ramadan is here. Ramadan a significantly special time for Muslims and indirectly it will take a toll on the hotel industry.

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Book Reservations Marketing 246

InnQuest

MAY 11, 2023

As we step into 2023, the hospitality industry is still reeling from the effects of the pandemic – which makes implementing hotel pricing strategies more important than ever. With travel restrictions lifted, hotels are gearing up to welcome guests again.

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Pricing Reservations Book Marketing 220

Revenue Hub

OCTOBER 29, 2024

When a hotel chooses the right social media ideas, its posts can forge relationships with followers, gain new audience members, and boost direct bookings. Whether you’re just starting or re-establishing a hotel’s social media marketing strategy, the process can seem daunting – but it can also be an opportunity.

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Marketing Reservations Article Book 108

InnQuest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

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Marketing Blog Book Reservations 140

InnQuest

MARCH 2, 2023

Hotel management is a complex and challenging task requiring business acumen and customer service skills. This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers.

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Customer Service Training Guest Satisfaction Pricing 224

Hotelogix

NOVEMBER 28, 2024

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

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Marketing Guest Satisfaction Book Budgeting 100

Revenue Hub

MARCH 12, 2024

Connecting with potential guests using immersive, experiential advertising can build a hotel’s brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services.

Marketing 108

Marketing Concierge Article Events 108

Boutique Hotel News

DECEMBER 20, 2022

BHN editor Eloise Hanson outlines six hotel and travel trends expected to shape the industry in 2023. Hotel e-tail. In fact, research from HVS shows that over the past 50 years, daily rates across London hotels have grown 0.75 In Bullingham’s words, hotels need to be more like Selfridges.

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Concierge Book Marketing Information 312

Revenue Hub

OCTOBER 15, 2024

Last June we discussed the winners and losers of the DMA or Digital Markets Act in Europe based on our own metasearch tracking data of more than 3,000 properties worldwide. Additionally, it’s important to point out that not all these properties invest in Google Ads, Hotel Ads or other metasearch players. within the EU, a 4.5

Reservations 108

Reservations Book Article Marketing 108

Revenue Hub

FEBRUARY 27, 2024

In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. The Essential Role of SMS Marketing in Hotels SMS marketing is revolutionizing the way hotels communicate with their guests.

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Marketing Communication Guest Services Strategic Planning 108

Hotelogix

NOVEMBER 8, 2024

In today’s competitive travel industry, hotels need to do more than just offer a clean room and friendly service—they need to grab potential guests’ attention. One of the most effective ways to do this is through content marketing.   What is Content Marketing for Hotels? Who are your guests?

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Marketing Blog Book Information 130

InnQuest

SEPTEMBER 5, 2023

At a glance: What is Hotel Inventory Management? Managing your hotel’s inventory efficiently can significantly impact your bottom line, guest satisfaction and overall operational effectiveness. Firstly, What is Hotel Inventory Management? Let’s get started! Inventory here includes food, beverages, and kitchen equipment.

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Guest Satisfaction Maintenance Pricing Book 218

Hotelogix

OCTOBER 30, 2024

The hotel customer journey refers to the complete experience guests go through, from researching, booking, staying and post-stay interactions with the hotel. Understanding the hotel customer journey is key to providing a great guest experience. Where Do Hotel Customers Start Their Booking Journey?

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Book Blog Reservations Information 222

Hotelogix

NOVEMBER 28, 2024

From hotels and vacation rentals to holiday apartments, properties of all types rely on channel managers to simplify operations. It automatically updates room availability, rates, and reservations across all these platforms. A good hotel channel manager can make a huge difference for small properties too.

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Book Property Management Reservations Pricing 130

Hotelogix

JANUARY 30, 2024

As a hotelier, monitoring your hotel's performance is paramount to ensuring smooth operations and maximizing revenue. In this context, reports are critical as they provide key insights into your hotel's operations, from housekeeping to finance, marketing, and guest preferences.

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Housekeeping Reservations Budgeting Information 147

Revenue Hub

APRIL 19, 2024

In the realm of boosting direct bookings, numerous hotels find themselves constrained by a finite set of strategies. This is where hotel metasearch becomes so important, particularly for independent hoteliers. This data appears as if it is organic search content and is very highly trusted and engaged.

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Marketing Book Article Reservations 109

Revenue Hub

APRIL 23, 2024

Welcome to talk about something you all use but might not always think of as a marketing superstar – WhatsApp! In this article, we’re going to show you how real businesses are using WhatsApp to make their mark in the big, wide world of marketing. 5: Restaurant Reservations Time for food! Hey there, folks!

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Marketing Reservations Article Events 105

Hotelogix

SEPTEMBER 6, 2024

Google Hotel Finder, also known as Google Hotels or Google Hotel Search , is a powerful metasearch tool integrated into Google’s ecosystem. This tool aggregates hotel information from across the internet, providing users with a comprehensive overview of available accommodations based on their search criteria.

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Book Information Demo Presentation 246

InnQuest

JANUARY 23, 2023

Customers nowadays trust big names like Expedia, Booking.com, or Hotels.com more than an actual hotel website. Direct bookings are reservations made directly with the hotel rather than through a third-party online travel agency (OTA). What are the benefits of direct bookings for a hotel?

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Book Reservations Concierge Blog 218

Hotelogix

DECEMBER 7, 2023

To be very precise, it has shaped the way guests book their accommodations at hotels. This is the primary reason why as a hotelier, you should know how to select the right OTAs for your hotel. Hotels list their properties - rates, and availability on them.   Why should you partner with OTAs? Here’s a reality check!

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Book Budgeting Catering Strategic Planning 268

Revenue Hub

MARCH 28, 2024

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Paid ads are an ideal way for hotels to improve visibility and capitalize on increased demand, area events and more.

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Marketing Book Article Reservations 102

InnQuest

OCTOBER 5, 2022

Hoteliers across the globe understand this and are now focusing on how to get more direct hotel bookings for their business. . These platforms offer multiple benefits for the price paid, including marketing and exposure to global markets. Direct Bookings: Overview & Benefits.

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Book Pricing Reservations Information 217

Hotelogix

OCTOBER 17, 2024

They minimize overbookings, streamline the reservation process, and drive revenue. Save time with Online hotel booking systems  It is quite difficult for hotel staff to handle the room bookings manually over the phone as it requires significant staff hours and can cause errors. It eliminates the need for human involvement. 

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Book Reservations Demo Information 130

SiteMinder

SEPTEMBER 22, 2024

What is hotel influencer marketing? Hotel influencer marketing involves collaborating with influencers—individuals with a strong online presence and a loyal following—to promote your hotel. What are hotel influencers? Table of contents Why does hotel influencer marketing matter?

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Marketing Blog Book Catering 98

InnQuest

FEBRUARY 3, 2023

Exceptional guest experience can elevate a hotel’s reputation and increase revenue and repeat stays. Therefore, upselling in hotels is not only influential but cost-efficient as well. Therefore, upselling in hotels is not only influential but cost-efficient as well. Why is Upselling Important in the Hotel Industry?

Book 220

Book Reservations Communication Pricing 220

InnQuest

APRIL 3, 2023

As the hospitality industry evolves after the pandemic, it’s more important than ever for hotels to streamline their day-to-day operations to improve efficiency, enhance the guest experience, and increase revenue. Here are some ways to streamline operational tasks for your hotel.

Training 222

Training Property Management Special Events Guest Satisfaction 222

Hotelogix

NOVEMBER 28, 2024

Running a hotel has always been about creating memorable experiences, but let’s face it things have gotten a lot more demanding. Now, imagine offering something like this on your hotel’s website. Read More on Improving Hotel Guest Experience with Technology 4. What’s Next for Hotels and AI?

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Housekeeping Budgeting Demo Pricing 147

InnQuest

SEPTEMBER 12, 2023

From the moment a guest walks through the doors until their departure, every aspect of their stay is carefully curated through the lenses of hotel operating systems and the adept oversight of a hotel operations manager. It handles guest reservations, check-in/check-out processes, and room assignments and provides concierge services.

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Maintenance Guest Satisfaction POS Systems Housekeeping 220

Revenue Hub

MAY 17, 2024

Small properties (one hundred rooms or less), especially upper-upscale and luxury boutique hotels in destination markets that are principally leisure with higher ADRs, are often attractive buy-out destinations for certain kinds of groups.

Pricing 109

Pricing Marketing Article Reservations 109

Revenue Hub

NOVEMBER 27, 2024

Whether you’re already running a small hotel or just starting out, coupons should be part of your marketing strategy. Coupons have a drastic impact on the effectiveness of any marketing endeavours. They can be a great tool if done with the right marketing strategy. Your reservation system should allow you to do this.

Reservations 109

Reservations Article Marketing Pricing 109

InnQuest

OCTOBER 3, 2023

The hospitality industry is a highly dynamic field, and hotels are constantly looking for ways to improve the client experience and streamline their processes. This blog explores how integrated solutions play a pivotal role in simplifying hotel payment processes and why they are crucial in today’s competitive landscape.

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Guest Satisfaction Information Property Management Blog 221

Revenue Hub

AUGUST 29, 2024

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. By carefully planning your marketing spend, you can maximise your return on investment (ROI), attract the right guests, and keep occupancy rates high throughout the year.

Budgeting 108

Budgeting Marketing Book Pricing 108

Revenue Hub

APRIL 17, 2024

Rapidly advancing technology and ever evolving guest expectations have given rise to the opportunity for substantial transformation in roles traditionally siloed into the areas of marketing and revenue management. At the same time, marketing existed at the brand level and largely in the form of printed ads, collateral, and consortiums.

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Marketing Information Budgeting Reservations 107

Revenue Hub

NOVEMBER 22, 2024

Thanks to technology, it’s never been easier for hotels to reach potential guests around the globe. But with greater options for reach comes a critical question: NB: This is an article from Canary Technologies Subscribe to our weekly newsletter and stay up to date Are all hotel distribution channels equally profitable?

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Reservations Book Article Property Management 108