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Small Hotels, Big Dreams: Beating Online Marketing Challenges

Hotelogix

Competing with large hotel chains can feel overwhelming. They have big budgets and entire teams dedicated to marketing, making it tough to stand out. Guests appreciate the personal attention and unique experience you can provide—things larger hotels often struggle to deliver. Many small hotel owners feel the same.

Marketing 130
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Trends and Tactics for Hotel Marketing Success in 2025

Revenue Hub

NB: This is an article from Hotelchamp Subscribe to our weekly newsletter and stay up to date With tech breakthroughs, shifting behaviours, and rising demands, the hospitality marketing landscape is constantly evolving. Lets dive into the key trends shaping hotel marketing in 2025.

Marketing 109
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How to Measure My Hotel Website Performance Using GA4

Soft Inn

Your hotel’s website is the heart of your digital marketing, functioning as both a virtual front desk and a booking engine. In this guide, we’ll explore how to use GA4 to measure key performance metrics for your hotel’s website, from tracking conversions to analyzing guest behaviour and fine-tuning your marketing efforts.

Book 263
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Top 5 challenges independent hotels face in marketing their rooms online

Hotelogix

The hospitality industry has advanced to a new level; thanks to Internet that has helped hoteliers market themselves through various online channels. Online marketing helps hotels in establishing a brand identity, reaching out to millions of travelers and marketing rooms on a global platform.

Marketing 130
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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

Marketing 100
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Effective Marketing Strategies for Serviced Apartments

Hotelogix

With their combination of space, flexibility, and cost-effectiveness, serviced apartments are a smart alternative to traditional hotels, especially for longer visits.  Serviced apartments are fully furnished spaces that combine the comforts of home with hotel-like services.   How to market a serviced apartment? 

Marketing 130
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Standing Out in a Highly Competitive Job Market

Horizon Hospitality

Job seekers who invest in tools like property management systems, digital marketing, or AI-driven customer service will stand out for their potential to enhance operational efficiency and innovation. Build a Personal Brand In today’s job market, personal branding is critical. Looking for an extra edge?

Marketing 130