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How to Calculate Hotel Guest Acquisition Cost (GAC)

Hotelogix

GAC is a significant financial indicator because it provides insights into the efficiency and effectiveness of your hotel's marketing and guest acquisition strategies.    By calculating GAC, your hotel can assess how much money you need to invest to generate a new booking or reservation.

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A Roadmap to Enhanced Hotel Operations: 10 Strategic Insights

eZee Absolute

Streamlined hotel operations can significantly impact a hotel’s bottom line by enhancing guest retention , attracting positive reviews, and optimizing resource utilization. It enables seamless reservation management, guest check-ins, and check-outs, reducing wait times and ensuring a smooth flow of guests through the property.

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Hospitality training: Courses and programs for hotels

SiteMinder

The program should address the latest trends in guest service, technology, sustainability, and more. Reception staff won’t get as much out of food and beverage safety training as kitchen staff will, nor would kitchen staff necessarily benefit from guest service training if they’re in a solely back-of-house role.