2020

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How AR Menus Promote Craveability

Modern Restaurant Management

The food and restaurant industry has been steadily moving toward greater visualization of menus options. Plain text evolved into beautiful food photography and video boards. The next phase in the advancement of food imagery will be in the application of 3D and Augmented Reality (AR) menus. AR technology enables the customer to use their own smartphone to display immersive 3D models onto a surface in front of them.

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How To: Social Media Marketing in the Restaurant Industry

Modern Restaurant Management

We get it, you’re busy. The idea of using social media marketing to attract customers, all the while managing inventory and payroll, can be exhausting. But millennials and Gen-Z are quickly becoming the largest generation, overtaking baby boomers in 2019. And one thing we know about those 35 and younger – they love social media. Checking into restaurants, tagging beautiful platings, and sharing their experiences with friends and family.

Marketing 245
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Three Ways to Leverage Technology for Restaurant Reopenings

Modern Restaurant Management

A prerequisite for working in the restaurant industry is often to be “quick on your feet.” The COVID-19 pandemic—more than any contentious customer or kitchen catastrophe—is putting that skill to test. As the nation grapples with another wave of restaurant closings and reduced dining room capacity, establishments must quickly respond to the cry for innovation in the industry.

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Five Tips for the Best Customer Experience During COVID-19

Modern Restaurant Management

Since the start of the pandemic, restaurants across the country have been on a rollercoaster ride. Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. While some had well established services already in place, others have had to start from nothing to provide these capabilities. Here are five tips for planning for the future to provide the best service: Understand Your Customers.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Put Cybersecurity at the Forefront of Your Reopening Plans

Modern Restaurant Management

As restaurants around the country start to re-open for on-premises dining in some capacity, there are a lot of lessons to be learned from the experience of the past few months. Whether they closed entirely or adapted their business model to some other form such as delivery or curbside pickup, restaurants have had to rely more heavily on wireless technologies.

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Maximize Takeout Profitability With These Six Steps

Modern Restaurant Management

Off-premise dining was already on-trend in the restaurant industry well before COVID-19. According to Morgan Stanley estimates, online delivery is set to grow from $260 billion in 2017 to $325 billion in 2020 – and possibly $470 billion by 2025. But now there’s something coming on stronger than even delivery: takeout. Just since the beginning of the pandemic and the restrictions on on-premise dining, 62 percent of operators have or plan to implement designated takeout areas due to th

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Picking Up Curbside: How to Improve Your Restaurant’s Curbside Service and Why It’s Here to Stay

Modern Restaurant Management

How do we love thee, curbside pick-up? Let us count the ways. There’s the table-wedged-in-the-doorway approach, where one brave soul in full PPE hands off an order over a barricade of restaurant furniture. There’s also the call-us-when-you-get-here model, where the order scoots out just in time to be dropped through a rear window or popped trunk.

Budgeting 236
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The Best Restaurant Marketing Tips

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Here are their insights. Tony Abate, Vice President and Chief Technical Officer at AtmosAir Solutions. Customers are going to be hesitant to dine indoors. They’ve heard from the experts that Covid spreads through the air.

Marketing 234
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Join The Great American Takeout

Modern Restaurant Management

A coalition of restaurants including Panera Bread, Noodles & Company, Veggie Grill, El Torito, Jason’s Deli, The Habit Burger Grill, Lemonade, Modern Market, and Chevys Fresh Mex is asking Americans to participate in The Great American Takeout on Tuesday, March 24. Together, we must act to support each other and our communities in unprecedented ways.

Download 235
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Why Your Website Is Slowing Down Business During COVID-19

Modern Restaurant Management

To say that the current COVID-19 crisis represents a major change to the way we live our lives is, at this point, probably a bit of an understatement. This is especially true in terms of how we do business, as the pandemic is already having a negative impact on restaurants in particular across the board. A lot of restaurants have seen sales decrease by as much as 70 percent in a lot of cases, with no end to the current situation in sight.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Four Questions to Ask When Evaluating Third-Party Delivery Services

Modern Restaurant Management

According to a recent study , 44 percent of Americans use food delivery services, and the entire country spends over $100 billion on food delivery in a year. Offering delivery can, without a doubt, lead to more sales for your restaurant. For restaurants who are not able to employ their own delivery drivers, third-party delivery services like Grubhub, Uber Eats and EatStreet handle the delivery.

Document 231
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Best Practices for Launching Online Ordering

Modern Restaurant Management

Restaurants are facing new and evolving challenges resulting from today’s complex circumstances. Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous.

Marketing 231
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Restaurant Experts’ 2021 Outlook, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Here are their responses. To read part one, click here. Nick Kenner, Founder & CEO, Just Salad. Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world.

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How Restaurant Owners Can Prepare for the COVID-19 Cold Weather Lull

Modern Restaurant Management

With some outdoor dining pilot programs coming to an end as we head into the winter months, tens of thousands of restaurants across the country will be forced to operate at a fraction of typical capacity without added outdoor seating to supplement the loss. Restaurant owners are being forced to find a way to make it through winter with vastly reduced revenue, and many operators are scrambling to reallocate budgets and manage staffing to survive COVID-19.

Budgeting 230
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Food & Beverage Industry Report 2024

Driven by a diverse and exciting ecosystem of passionate, ambitious, and often young entrepreneurs, the Food & Beverage (F&B) sector is a highly competitive environment full of immense challenges and exciting opportunities. Expert Market’s 2024 industry report, sponsored by Toast, is informed by a survey of 522 U.S. food and beverage professionals, from restaurant owners to food service managers, providing insights into the real-time challenges and opportunities within the industry.

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Restaurant Reopening Resources

Modern Restaurant Management

As the focus is now pivoting to reopen the economy, a number of resources are being provided to help restaurants learn about best practices. The National Restaurant Association released new guidance for operation reopening which provides a basic summary of recommended practices that can be used to help mitigate exposure to the COVID-19 virus. The document is meant to be used in conjunction with instruction operators receive from authorities during their reopening phase-in.

Document 231
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How Restaurants Deliver Great Hospitality with Contactless Ordering and Payment

Modern Restaurant Management

Hospitality operators are rapidly turning to contactless ordering and payment solutions to help navigate the long road back to normal from COVID-19’s impacts. While it’s a smart innovation that some say is long overdue, the reality is operators are responding to customer demand. According to a recent study by Mastercard , “79 percent of respondents worldwide say they are now using contactless payments, citing safety and cleanliness as key drivers.” In fact, Mastercard est

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Four Innovative Pandemic Restaurant Marketing Strategies That Need to Continue

Modern Restaurant Management

Due to the pandemic, restaurants everywhere were forced to examine their marketing strategies, to dig deep into their creative depths, and in many cases, move beyond their typical comfort zones. Restaurants that closed completely during emergency shut-downs were faced with the challenge of remaining top-of-mind when their patrons weren’t able to dine with them and ways in which to alert them to business changes, among other things.

Marketing 230
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Entrepreneurial Hospitality: How Fourth-Generation Restaurateur Alex Canter Became a Tech Mogul

Modern Restaurant Management

Sometimes it’s easy to pinpoint where the entrepreneurial spark catches fire. For Alex Canter, it was at a spot in his family-run restaurant nicknamed “The War Zone.” The space earned that moniker because staff used it to handle delivery orders from a multitude of online platforms. For them, it had become a logistical nightmare. For Canter, it was a problem to be solved.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Tea Is a Natural Complement to the Modern Foodie Experience

Modern Restaurant Management

Restaurants, cafés and hotels are offering premium tea service – and profiting – in 2020. Businesses in the restaurant, café and hotel sector are looking to elevate their tea game in 2020. Indeed, trendy third-wave cafés are no longer the only place where consumers can find stout, fermented teas that have been aged in caves or delicate high-quality tea leaves hand-worked to exude a natural fragrance reminiscent of tuberose.

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Best Practices for Trimming Alcohol Overhead in the COVID World

Modern Restaurant Management

Restaurants have been quick to adapt to the changing COVID-19 environment by implementing systems that offer curbside pickup and delivery while aggressively marketing their local takeout and outdoor dining options. They sold wine bottles where possible and cocktails to go, a concept that was, until now, illegal in most states. Now that the initial dust has settled, restaurants are starting to think long term again.

Pricing 228
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Toes in the Water: Transitioning to Reopen

Modern Restaurant Management

With more states lifting sanctions on dine-in options, Modern Restaurant Management (MRM) magazine reached out to Yelp's Small Business Expert Emily Washcovick to learn about ways restaurants can successfully make the transition and slowly ramp up operations, while keeping guest and staff safety top of mind. What are the best steps a restaurateur needs to take to make a reopening successful?

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How Restaurant Tech Will Differentiate Brands Post-Pandemic

Modern Restaurant Management

Across the country, states are beginning to lift restrictions so that restaurants can open with limited occupancy and enforced social distancing measures. As they reopen, restaurant operators will need to make some immediate changes so guests and employees feel safe. The pandemic has taught the society at large to transact online accelerating digital transformation within the restaurant and hospitality verticals.

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Business Automation in Hospitality: A New World

Dive into the transformative potential of business automation within the hospitality sector. This comprehensive overview showcases how innovative technologies can streamline operations, reduce costs, and elevate guest satisfaction. Discover the advantages of integrating systems like automated check-ins, CRM, and energy management to not only save on expenses but also to provide a seamless and personalized guest experience.

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Post-COVID19 Restaurant Marketing Themes to Help Your Business Bounce Back

Modern Restaurant Management

As we begin to assess the realities of the Post-COVID19 (CV) world, businesses everywhere are facing an unprecedented challenge: how to survive and maybe even thrive amid this extraordinary "new normal." Restaurants and the entire hospitality industry are at the forefront of this challenge. Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm.

Marketing 227
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Post-COVID 19 Dining Expectations (Infographic)

Modern Restaurant Management

How are consumers feeling about going out to eat as restaurants begin to emerge from the COVID-19 pandemic and open their dining rooms? Measure Protocol , Decode Consulting and Garden Social Beer Garden and Kitchen surveyed American adults in order to find out the answer to this question. Insights from the research are available in a new report “ How will restaurant dining behaviour shift after COVID-19?

Events 227
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Pivoting to Video: Easy Video Marketing Ideas for Restaurants

Modern Restaurant Management

Producing and sharing videos has never been easier. Advances in phone camera technology and the ease of uploading to the internet have made video marketing not only a possibility for most businesses, but a necessity. In 2017, Facebook founder and CEO Mark Zuckerberg discussed the importance of video to the future of internet marketing. He claimed that video is a “mega-trend on par with mobile” and that by 2019, most of Facebook would in fact be video.

Marketing 227
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Four Ways to Effectively Market Your Restaurant in 2021

Modern Restaurant Management

We have watched as the pandemic has gutted the economy, altered consumer behavior, and destroyed longstanding businesses essentially overnight. While some industries have thrived, the hospitality industry has been one of the hardest hit. With continued restrictions being imposed across the country as cases surge, making it through to the other side is hardly guaranteed.

Marketing 225
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Planning Your Restaurant's Path to Profitability

Speaker: James Kahler, COO of Full Course

Ever wondered where to splurge and where to safely conserve when it comes to operating and growing your restaurant? 🤔 Join James Kahler, COO of Full Course and industry visionary, in this new webinar where he'll talk all about best practices to invest in your restaurant's success! Whether you're a new business or an established restaurant, a seasoned pro or a rookie, you'll learn the keys to sustainable success in this competitive industry.

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Driving Recovery and Revenue with Digital Marketing Strategies

Modern Restaurant Management

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness.

Marketing 225
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Three Fresh Tips for Leveraging PR to Grow

Modern Restaurant Management

Indeed, recent world events have put the kibosh on traditional dining, networking, and events which play a significant role in a company’s business development strategy. Yet, in a crisis like this, there’s one critical thing that should not be forgotten: public relations. Why public relations, you ask? Because public relations lets the public know that you are open for business and are active in your market sectors.

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Effective Promotional Ingredients for Going Green

Modern Restaurant Management

Consumers are prioritizing sustainability when it comes to dining choices, driving a trend for going green in the restaurant industry. Concerned about climate change and the environment, these consumers are increasingly spending their dining dollars with restaurants demonstrating sustainability initiatives. This preference for environmentally conscious brands makes it critical for restaurants to find ways to integrate sustainability into operations and develop a plan to promote these sustainabil

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The Pandemic’s Effect on Restaurant Supplies

Modern Restaurant Management

While the pandemic has greatly affected many businesses, In June, KaTom Restaurant Supply had the single greatest month in company history. How were they able to accomplish that? There are a few reasons. First, the Kodak, Tennessee-based company found a supplier and both bottled and sold hand sanitizer — and gave back to the community by donating 100 gallons to local first responders.

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Top 5 Ways to Optimize Your Loyalty Strategy

Speaker: Lauren Barash, Vice President, Brand Marketing

In an ever-evolving industry, building and retaining loyal customers is critical to the success of any restaurant business. Join Lauren Barash, VP of Brand Marketing at Full Course, as she delves into the world of restaurant loyalty programs, and reveals the top five essential strategies to optimize your approach! This webinar will explore: Loyalty trends and what you should be focusing on 📊 Actionable insights and ideas to help you develop the most powerful and effective loyalty program