Wed.Nov 13, 2024

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How to Measure My Hotel Website Performance Using GA4

Soft Inn

Your hotel’s website is the heart of your digital marketing, functioning as both a virtual front desk and a booking engine. To make the most of it, you need clear insights into how visitors interact with your site, what drives bookings, and where potential guests drop off. Google Analytics 4 (GA4) introduces an advanced, event-based tracking model that gives you a more nuanced understanding of these visitor interactions than ever before.

Book 263
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Industry bodies unite to create RespectInHospitality

Hospitality Magazine

Hospitality and business peak industry bodies have united for the first time to release RespectInHospitality, a microsite with resources, training and templates for hospitality businesses. The peak bodies and organisations include, the Australian Hotels Association NSW, Night Time Industries Association, Independent Bars Association, Clubs NSW, Restaurant & Catering Association, Business NSW, and Hospitality Industry Insurance.

Training 246
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Having a Responsible and Successful Drinksgiving

Modern Restaurant Management

Drinksgiving aka Blackout Wednesday has become the lead-in to the holiday season. While there is an opportunity for restaurant operators to reap the benefits of increased alcohol sales, they must pay attention to the potential liability. States such as Pennsylvania and North Carolina enacted new laws earlier this year that allow their restaurant owners to serve alcohol for longer periods of time.

Training 178
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The fresh summer menus kicking off the season

Hospitality Magazine

With summer fast approaching, Sydney’s dining scene is amping up with a host of new menus across town. Longshore, Chippendale For an inner-city restaurant, Longshore has a quintessentially laidback vibe. The restaurant is leaning into this atmosphere for summer by serving up its signature coastal flavours and native ingredients with a new spin. Highlights include briny and sweet Sydney Rock Oysters sourced from Moonlight Flat near Batemans Bay and paired with a refreshing magnolia mignonette; hi

Pricing 246
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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Don’t Count Out Cash

Modern Restaurant Management

The demise of cash payments might be exaggerated as 90 percent of people select cash as their most widely used payment method and 89 percent consider the ability to pay in cash as important for their customer satisfaction, according to Why Won't Cash Just Die??? , a research report from PayComplete. Among the highlights: More than two-thirds (69 percent) sayd they always have cash on them.

Magazine 167
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How Hotels Are Embracing Technology and Digital Transformation

Horizon Hospitality

As technology rapidly evolves, so too do the expectations of the modern traveler. From smart guest rooms to mobile apps, here’s how hotels are adopting digital tools to enhance service and stay ahead of the curve. Leveraging Smart Technology to Enhance the Guest Experience Technology improves the guest experience by giving travelers more options and more control over their stay.

Concierge 130

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Sustainability in the hospitality industry: going the extra mile

eHotelier

When sustainability becomes embedded in the culture of an organization, extraordinary behaviors follow.

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At Vinai, Open-Fire Cooking Pays Respect to the Hmong People

EATER

How chef Yia Vang’s Minneapolis restaurant became one of the best in the country. For chef Yia Vang, live-fire cooking isn’t a trend. “This is actually a part of who I am,” he says. “This is how our people cooked hundreds of years ago. This is how our people cook today. If you go into the hills of Laos, into the mountains of Laos and you meet the Hmong people out there, this is how they still cook.

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Viceroy unveils comprehensive brand relaunch

Hotel Business

Viceroy Hotels and Residences has unveiled the first phase of a transformative global brand relaunch. This relaunch aims to position Viceroy as a leading authority in travel, one that champions design, intuitive service and storytelling, all grounded in a commitment to delivering exceptional guest experiences, according to the company. “Today’s luxury travelers seek more than just opulent accommodations; they seek authenticity and cultural immersion, with every journey forming an integral part o

Workshop 111
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What Are CAP Rates and How to Use Them

Revenue Hub

A capitalization rate, or cap rate, is a measure of the income return on an asset, such as hotel or rental property, relative to its purchase price. NB: This is an article from Hotel Financial Coach Subscribe to our weekly newsletter and stay up to date It is calculated by dividing the net operating income (NOI) of the asset by its purchase price. That’s what this piece is all about.

Pricing 107
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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Husband and wife team open Winston’s in Black Rock

Hospitality Magazine

Black and white tiled floors, fluted glass, brass finishes, and brown leather bench banquette seating in warm timber benches welcomes guests to Winston. Bonne Squires managed the quintessentially French styling, which she dreamt up alongside her husband and co-owner Kevan. “Every chair or bar stool I sat in and trialled before buying. It’s all in the detail and I’m all about experience,” she says.

Magazine 130
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What is Search Impression Share in Google Ads?

Revenue Hub

Analyzing hotel advertising campaigns can be incredibly overwhelming. Each channel has a different set of metrics, and keeping track of what’s what can be hard. NB: This is an article from gcommerce Subscribe to our weekly newsletter and stay up to date Search Impression Share in Google Ads is one of those unique metrics that often causes confusion.

Article 109
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Great news about direct hotel bookings or simply wishful thinking?

Hospitality Net

Skift Research came with its much anticipated Hotel Distribution Outlook 2024. In this report, based on the wishes of both branded and independent hoteliers surveyed, Skift Research predicts that by 2030, direct digital channels will have overtaken the OTAs as the dominant distribution channel for hoteliers: $409 billion of hotel gross bookings are expected to come from direct digital channels, compared to just $333 billion from OTAs.

Book 105
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Patricia Costa appointed Sales & Marketing Director Cluster at Fairmont Rio de Janeiro Copacabana

eHotelier

With an extensive background in luxury hospitality, both in Brazil and internationally, Patricia Costa returns to the Accor Group as the newly appointed Sales and Marketing Director for the Luxe RJ Cluster.

Marketing 254
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Women adapt technology to be hospitality’s problem-solvers

Hospitality Net

In this week’s episode of the Hotel Moment podcast, Emily Goldfischer, Founder and Editor-in-Chief of hertelier, joins podcast host and Revinate CMO Karen Stephens to bring women’s influence in hospitality, especially hospitality technology, to the forefront. Emily explains how a work environment that promotes women in leadership positions also empowers those women to confidently make technology decisions that benefit your hotel.

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SLS Playa Mujeres now open in Cancun, Mexico

eHotelier

Making its grand entrance on the palm-fringed, sugar-soft sands of Costa Mujeres, SLS’s first ever all-inclusive wonderland is bringing something fresh and fabulous to the Yucatán Peninsula with its enviable blend of extravagant style, culinary artistry and electric entertainment.

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Sheraton Jumeirah Beach Resort Unveils a New Era of Modern Comfort with a Stunning Transformation

Hospitality Net

Sheraton Jumeirah Beach Resort is proud to announce its relaunch following an extensive revitalization, redefining the guest experience at this iconic destination. As the first hotel built in the Jumeirah Beach Residence (JBR) area, Sheraton Jumeirah Beach Resort has set the standard for excellence in hospitality for over two decades. This transformation ushers in a new era, blending modern design, amenities, and cutting-edge technology while preserving the resort’s rich history and cherished le

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What Your Restaurant Website’s Data Can Tell You

Restaurant Engine

Data is king. Use it to grow your restaurant by fine-tuning your website. There is a saying by Thomas Redman, known as the “Data Doc,” that says, “Where there is data smoke, there is business fire.” So, if you want to light your marketing on fire and grow your business, data analytics is a must. In our digital age, data is knowledge, and knowledge is one of the keys to success.

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Food & Beverage Industry Report 2024

Driven by a diverse and exciting ecosystem of passionate, ambitious, and often young entrepreneurs, the Food & Beverage (F&B) sector is a highly competitive environment full of immense challenges and exciting opportunities. Expert Market’s 2024 industry report, sponsored by Toast, is informed by a survey of 522 U.S. food and beverage professionals, from restaurant owners to food service managers, providing insights into the real-time challenges and opportunities within the industry.

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Cabane Tortin, Verbier’s New High/Low Travel Adventure in the Swiss Alps

Hospitality Net

Luxury and budget skiers and adventurers can stay atop Tortin Glacier, high above the ski resort town of Verbier, thanks to a two-level accommodation strategy at the new Cabane Tortin, opening December 15. Whether you choose the uber-luxurious option or go the more budget-friendly route, you’ll have unlimited access to the famed powder fields and off-piste, backcountry skiing at 9,500 feet elevation.

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Arlo Hotels names Jimmy Suh president

Hotel Business

Lifestyle hotel brand Arlo Hotels has appointed Jimmy Suh as company president. Suh steps into this position with more than 20 years of leadership experience in the hospitality industry. He has held executive roles at lifestyle hotel brands, including Kimpton, Loews and The Standard hotels, where he envisioned and formed brand marketing, revenue and guest experience strategies.

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Radisson Hotel Mersin opens its doors

Hospitality Net

Radisson Hotel Group proudly announces the opening of Radisson Hotel Mersin, a dynamic addition to the Group’s portfolio in the vibrant port city of Mersin. As one of Türkiye’s leading trade hubs, with a bustling commercial life and prominent port, Mersin provides an ideal setting for both business and leisure travelers. This development marks another step in the Group’s commitment to expanding its presence in Türkiye, bringing it closer to the goal of reaching 100 hotels by 2030.

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SiteMinder: Americans are most likely to book direct

Hotel Business

According to SiteMinder ’s Changing Traveler Report 2025 , 37% of Americans plan to book their 2025 stays directly, either via a hotel’s website (23.5%) or by contacting the property by phone or email (13%). This figure significantly exceeds the global average of 27%, and rises to 57% among those over the age of 60. The report is based on a survey of more than 12,000 respondents across 14 major tourism markets and found that Americans are the leaders among direct-bookers, outpacing those from Au

Book 59
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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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25hours opens its first hotel in Asia

Hospitality Net

25hours Hotel The Oddbird throws open its doors to all daydreamers, night owls and urban nomads looking for something different in the urban jungle of Jakarta on 22 November 2024. Well-connected in the heart of the Sudirman Central Business District (SCBD) within District 8, 25hours Hotel Jakarta The Oddbird rises 38 stories above Ashta Mall in the charming Senopati district, a neighborhood that - despite the city’s reputation - can be easily explored by foot.

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Beyond Dance Crazes: How Hotels Can Rock TikTok Marketing

Are Morch

(Original article: [Hotel Marketing: TikTok Isn’t Just for Dance Challenges]([link] The original article by my friends at Smart Pineapple makes a great point: TikTok isn’t just for teens and viral dances. It’s a powerful marketing tool for hotels, offering a unique opportunity to connect with a massive and engaged audience. But let’s dive deeper and […] The post Beyond Dance Crazes: How Hotels Can Rock TikTok Marketing appeared first on Are Morch, Digital Transforma

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Hotel Investor Apps Enters Partnership With Tascoli

Lodging Magazine

Hotel Investor Apps (HIA) announced it entered a strategic partnership with Tascoli. Together, they will bring HIA’s advanced ERP solution to hotel owners and managers in the U.K. market. Through this partnership, HIA and Tascoli aim to give hotel ownership and management companies across the United Kingdom an ERP solution designed to address the challenges and requirements of hospitality financial management.

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Hyatt Regency brand set to grow by 70% in The Balkans

eHotelier

Hyatt Hotels Corporation today announced plans for scaled growth of the Hyatt Regency brand on the Balkan Peninsula.

Marketing 130
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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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AWH Partners acquires dual-branded property in Colorado

Hotel Business

AWH Partners has acquired the 212-key, dual-branded Fairfield Inn & Suites Boulder Broomfield/Interlocken and Residence Inn Boulder Broomfield/Interlocken in Broomfield, CO, for $137,000 per key. The hotel will now be managed by AWH Partners-subsidiary Spire Hospitality. Located between Denver and Boulder, Broomfield is one of Colorado’s fastest-growing communities, largely a result of growth from the aerospace, energy, life sciences and technology industries, the company said. “

Pricing 59
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Jimmy Suh appointed President at Arlo Hotels

eHotelier

Arlo Hotels, the lifestyle hotel brand known for its vibrant designs and unparalleled guest experiences, is proud to announce the appointment of Jimmy Suh as the company president, effective immediately. Suh brings a wealth of knowledge and a visionary approach to leading Arlo Hotels into its next chapter of growth and success.

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Viceroy Shares First Phase of Global Brand Relaunch

Lodging Magazine

NEW YORK—Viceroy announced the first phase of a transformative global brand relaunch, which aims to position the company as an authority in travel committed to delivering guest experiences. In the coming months, Viceroy will have innovations across food, beverage, and wellness offerings. The core of Viceroy’s brand evolution is a focus on storytelling.

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Design Hotels accelerates global portfolio growth with milestone signings

eHotelier

Design Hotels, the community-driven portfolio of nearly 300 independent hotels, announced 29 signed agreements and 10 percent growth of its global portfolio within the last 12 months.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a