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The tourism and hospitality sector are growing precipitously – but what has often gotten lost amidst the din is the extraordinary revival of domestictourism. According to McKinsey’s recent report on the state of the sector, in 2023 75% of trips worldwide were taken domestically.
Travel Association released its biannual forecast for travel to and within the United States through 2027, showing that international inbound and domestic business travel will remain below pre-pandemic levels in 2024. The forecast, prepared by Tourism Economics, was released after U.S. WASHINGTON—The U.S.
Without understanding which guest segments are most profitable, hotels target the wrong audiences, misallocate their marketing budgets, and miss critical opportunities to boost revenue and profit. They do not provide the granular insights needed to understand guest behavior or preferences, which are critical for effective market segmentation.
Travel Association today released its biannual forecast for travel to and within the United States through 2027, showing international inbound travel and domestic business travel will continue to remain below pre-pandemic levels in 2024. The forecast, prepared by Tourism Economics, was released just days after U.S.
After the pandemic upended life and leisure as we know it, travel is roaring back. Much of this has been so-called “revenge travel,” or people embarking on international or bucket list trips that were delayed by the pandemic. Check out the highlights below, as well as McKinsey’s insights on AI in travel, mass tourism, and much more.
What are tourism trends? Tourism trends reflect evolving patterns and preferences in travel, influenced by factors such as technological advancements, socio-economic shifts, and changing consumer behaviours. Table of contents Why keep up with new trends in tourism?
is the world’s most powerful travel & tourismmarket, contributing a record-breaking $2.36 trillion to the nation’s economy last year, according to the World Travel & Tourism Council’s 2024 Economic Impact Trends Report. Despite the slow return of spending from international travelers, the U.S.
Its rich history, vibrant arts scene, world-renowned culinary offerings as well as its many corporate head offices and financial institutions attract a diverse range of visitors, including both leisure travellers and business professionals.
domestictravel demand entered the fourth quarter on a slow note in October, continuing a pullback seen in September. In October, Omnitrak’s TravelMarket Penetration Index edged downward to 98.7 year-over-year increase in Thanksgiving holiday travel set the stage for a potential bright spot within November.”
Tourism is vital to Spain. The country’s natural attractions and cultural assets draw crowds from around the world – making many of its communities reliant on tourism. Pre-pandemic, Spain was the second-largest tourism destination in the world, drawing 84 million visitors in 2019 who brought over €92 billion in revenue.
Kabani Hotel Group held the exclusive listing for the property, which attracted nine offers from both domestic and international investors. The transaction achieved a 3.22% cap rate, underscoring its strong positioning within the South Florida hospitality market, according to the company.
Crowne Plaza Hotels & Resorts, a part of IHG Hotels & Resorts(IHG), is launching a groundbreaking MEETINGS WITHOUT BOUNDARIES, a concept for the Greater China market, capitalizing on the rising demand for domestic cultural tourism and “BLEISURE” travel.
The World Travel & Tourism Council’s (WTTC) 2024 Economic Impact Research (EIR) revealed that the U.S. Travel & Tourism sector has contributed more to the U.S. According to the global tourism body’s latest research, in 2023 the Travel & Tourism sector’s GDP contribution grew by 7% to reach a total of $2.36
The staycation trend has seen an unprecedented surge in popularity, particularly in the wake of global events that have restricted international travel, particularly due to the covid-19 pandemic. The appeal lies in the convenience, reduced travel costs, and the opportunity to explore local attractions that might otherwise be overlooked.
An unsteady pound is having ramifications far wider than how much the annual week away in the sunshine costs, and domestic consumers here in the UK are battling mortgage rate rises, soaring inflation and an ever increasing supermarket shop. Part of this is due to intrigue post the Queen’s death and the Coronation of King Charles.
Towards the end of 2020, Google came to the aid of the ailing travel industry with rich insights that unlock the mysteries of travel demand. Since its inception, Google Travel Insights has become a go-to resource for astute hotel marketers wanting to understand guest behaviour patterns and trends to inform their strategy.
In fact, concert-goers often flood the local hotel market, with occupancy rates skyrocketing, and hotels seizing the opportunity to increase room rates due to heightened demand. This large influx of attendees, many traveling from neighboring countries, led to a 45% spike in hotel occupancy compared to regular weekends.
Towards the end of 2020, Google came to the aid of the ailing travel industry with rich insights that unlock the mysteries of travel demand. Since its inception, Google Travel Insights has become a go-to resource for astute hotel marketers wanting to understand guest behaviour patterns and trends to inform their strategy.
India’s outbound travel sector is witnessing a resurgence, mirroring a trend akin to the pent-up demand that fueled domestictourism in the last two years. Read on to know more.
From OTA fees to online ads, digital marketing can eat up a chunk of the budget for independent hoteliers. But hey, good news – there’s a bunch of nifty free digital marketing tools out there for hotel marketers! Google When it comes to free digital marketing tools for your hotel, Google is your best friend.
SiteMinder’s new Hotel Booking Trends report, a hotel commerce data analysis of more than 36,000 hotels and 450+ connected booking integrations, has revealed travelers booked their trips on average eight days earlier, and canceled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.
Many parts of the world are excited about the prospect of travellers from mainland China returning to their shores but, while your hotel can certainly benefit from the opportunity, there are no simple answers when it comes to planning and preparing for this. It also allowed citizens to travel during the Lunar New Year celebrations.
Valued at $720 billion in 2019, wellness tourism’s economy is transforming nearly every aspect of travel. As we emerge from the pandemic, the Global Wellness Institute predicts an explosive annual growth of +21% in wellness tourism. In need of a little reminder of what wellness tourism is? Comwell Borupgaard.
The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestictravel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Domestictourism is still going strong.
What Is Medical Tourism? Medical tourism is on the rise, providing individuals with a unique opportunity to explore new places while receiving quality health care. It has become an effective way to get medical procedures unavailable in their own country or too expensive to pursue domestically.
World Tourism Day 2022: SiteMinder launches annual Changing Traveller Report, the largest accommodation-specific traveller survey globally. The Digital Influence Trend: Right now, travellers are the most winnable consumers on earth. The Bleisure Trend: Working travellers want the hotel of the future, today.
million Chinese tourists entered Australia each year before the pandemic (Statista). In this article, we’ll take a look at some key statistics about the market in general, and the situation regarding our recovery from the pandemic. According to Tourism Australia, there were 2.2 billion and is expected to grow by 13.3%
“With this latest beachfront hotel development—the first waterfront hotel in Brevard County since 2020 and the first beachfront Element by Westin in the brand system globally—we look forward to continuing to expand our presence and investments in this compelling market.
In her new role, Turton will oversee all domestic and inbound travel trade. This includes managing a brand presence at trade exhibitions such as the upcoming World TravelMarket in November. Turton will also actively participate in trade associations including UKInbound, and The Coach Tourism Association.
Hotel management company Remington Hospitality has revealed its strategic expansion into the Caribbean market. After a third-quarter filled with domestic growth, the company has begun managing Croc’s Resort & Casino in Costa Rica, marking the management company’s first property in the region.
Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. What is hospitality marketing? Why is hospitality marketing important for hotels?
What are Chinese travellers? Chinese travellers are individuals residing in China who traveldomestically within their country or internationally to various destinations around the world. Table of contents Why should you capture the attention of Chinese travellers?
While not without controversy, Qatar’s hosting of the 2022 FIFA World Cup is a significant milestone on its journey to becoming a premier league tourism destination. Berthold Trenkel, COO of Qatar Tourism, says: “2022 has been an extraordinary year in Qatar with so many major new hotel and tourism openings. per cent), UK (8.47
Hotel transaction volumes in the south west rose over 30% in 2022 compared to the previous year, fuelled by demand from both domestic and overseas buyer demand. Domestic buyers represented approximately 66% of transaction volumes with the remaining 34% comprising international buyers in 2022. Volumes totalled c.£166.2m
GoMMT, Booking.com and Agoda retain their top spots in the fast-growing Indian travel economy. According to reports from Sabre and McKinsey, domestictravel in India has already surpassed pre-Covid levels and international trips expected to grow from 13 million in 2022 to 80 million 2040.
travelers, the number of U.S. households travelingdomestically increased slightly in July 2023, as the Omnitrak TravelMarket Penetration Index inched upwards to 123.2, Americans are seemingly ‘hard coded’ to travel, to move, to explore and to reconnect,” said Chris Kam, president/COO, Omnitrak. “As
As tourism businesses continue to flourish, with expected growth of more than 3% annually, more opportunities are opening up abroad. Tourism careers promise personal growth and professional development, compelling incentives for individuals to seek positions that allow them to live and work in different parts of the globe.
Turton’s responsibilities include overseeing domestic and inbound travel trade, managing the brand’s presence at trade exhibitions, and participating in trade associations like UKInbound and The Coach Tourism Association. Whittington will work alongside Turton, assisting in the booking process for clients.
The UK is also starting to see a more diversified market emerge, with changing consumer behaviours impacting the locations they are opting to visit. International travel restrictions stimulated ‘the great British staycation’, which caused hotels to experience buoyant trading performances across coast and country markets.
When surveyed in 2021*, 81% of the travellers said they plan to use a sustainable accommodation option in the coming year. Here’s a look at what the eco-friendly traveller seeks on their travels. Transport also comes into play when choosing the destination to travel. Tell us about it at marketing@staah.com.
Meanwhile, Taylor-Stagg, who started her career in South Africa is now known across the industry as a “leading” general manager in the competitive London market. EarthCheck is a scientific benchmarking certification and advisory group for the travel and tourism industry.
If you’re passionate about creating great guest and customer experiences, the hospitality and tourism industry offers many exciting career opportunities. Hospitality and tourism is a booming area with great opportunities to progress or move into more niche areas. What is the tourism industry? What is the hospitality industry?
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