Domestic Marketing Strategic Planning 
Hotelogix
DECEMBER 7, 2023
OTAs are now a great marketing resource for hotel owners, allowing them to reach a wider audience and optimize revenue. Choosing the right OTAs to partner with requires research and strategic planning. This aids in getting maximum visibility and enhancing exposure to both domestic and international audiences.
Hotelogix
JANUARY 12, 2025
Instead, start with 3–5 well-chosen OTAs that cater to your target market and region. For example, if your hotel is in India, OTAs like MakeMyTrip or Goibibo are widely trusted by domestic travelers. Offer personalized pricing for niche markets, like long-stay guests or special events.
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SiteMinder
FEBRUARY 14, 2024
It enables: Market positioning and brand differentiation Adapting to trends allows hotels to position themselves strategically in a crowded market, highlighting unique selling points that resonate with current consumer interests. This trend is anticipated to bolster tourism in regions such as the US, Europe, and Africa.
Revenue Hub
OCTOBER 8, 2024
Macroeconomic variables: Including economic predictors, such as Gross Domestic Product (GDP), inflation rates, and unemployment rates, can boost forecast performance by capturing underlying causes of performance movements. Expert opinions : Engages insights from hotel management and operational staff to understand local market dynamics.
Hotel Business
MARCH 13, 2024
He brings nearly 25 years of executive level industry leadership experience to his newly minted position at OTH, where he will work directly with CEO Todd Felsen to power the company’s aggressive growth strategy and long-term domestic and international expansion plans. Most recently, he served as EVP. and Caribbean destinations.
Les Roches
OCTOBER 23, 2023
Sales and marketing are exciting and rewarding fields in travel, tourism and hospitality. There are many roles in hospitality management that allow you to work as part of the fast-paced world of sales operations and marketing campaigns, such as sales manager, event management or marketing manager.
Modern Restaurant Management
MAY 28, 2021
Top Marketer : Dan Farrell, Multi-units in MI. This expansion is part of the brand's established presence in the market and increases its off-premise capabilities. The demand has continued into the Midwest, while the brand has identified key markets for new growth. Best New Store Launch : Angie Lacey, Nocatee, FL.
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