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How hoteliers can ride the revival of domestic tourism

Hotel Owner

The tourism and hospitality sector are growing precipitously – but what has often gotten lost amidst the din is the extraordinary revival of domestic tourism. According to McKinsey’s recent report on the state of the sector, in 2023 75% of trips worldwide were taken domestically. Even in Western Europe this figure sits at 58%.

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Tourism trends: Domestic and international tourist market

SiteMinder

It enables: Market positioning and brand differentiation Adapting to trends allows hotels to position themselves strategically in a crowded market, highlighting unique selling points that resonate with current consumer interests. This trend is anticipated to bolster tourism in regions such as the US, Europe, and Africa.

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Omnitrak: U.S. domestic travel enters Q4 on slow note

Hotel Business

domestic travel demand entered the fourth quarter on a slow note in October, continuing a pullback seen in September. In October, Omnitrak’s Travel Market Penetration Index edged downward to 98.7 Looking ahead, lower gas prices and AAA’s forecast of a 2.3% On the domestic front, a 10% YOY increase in passengers through U.S.

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How to Manage Your Marketing Budget Effectively

Revenue Hub

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. By carefully planning your marketing spend, you can maximise your return on investment (ROI), attract the right guests, and keep occupancy rates high throughout the year.

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The rise of staycations: how UK hotels can capitalise on domestic tourism

Hotel Owner

It is estimated that in 2021 alone, domestic travel accounted for 96% of the UK’s total travel and tourism expenditure while two years prior, in 2019, it represented 81% of the total expenditure. In 2023, the share of Britons taking a domestic summer holiday, or staycation, in the UK increased by 50% compared to the previous year.

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Beaufort House in London brought to market

Serviced Apartments

Reading Time: < 1 minute UK: Business property advisor Christie & Co is marketing Beaufort House in Knightsbridge, London. Price is available upon application. We anticipate a wide range of domestic and international investors will engage on this business set across two substantial buildings.”

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Novotel in Milton Keynes brought to market

Hotel Owner

The Novotel in Milton Keynes has been brought to market, with a price available upon application. The three-star rated hotel in Milton Keynes city centre features “extensive” conferencing and leisure facilities, as well as 124 en-suite bedrooms, a gym, bar and a 75 cover restaurant.

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