Hotelogix

OCTOBER 30, 2024

Loyal guests not only provide repeat business but also serve as brand ambassadors, sharing their positive experiences with others. This word-of-mouth marketing can be invaluable, especially in an industry where trust and reputation are paramount. Guests expect prompt responses and personalized attention throughout their stay.

Communication 147

Communication Guest Retention Demo Guest Satisfaction 147

Revenue Hub

MAY 22, 2023

Complex Calculation : CAC is not just about direct marketing or advertising costs. It also includes indirect costs like the salaries of the marketing and sales teams, the cost of promotions, the cost of running events or campaigns, and the commission paid to travel agents or online booking platforms.

Guest Retention 98

Guest Retention Budgeting Article Marketing 98

Revenue Hub

JULY 20, 2023

There are various sales strategies you can employ to market and sell your hotel rooms. Social media and email marketing: Utilize social media channels such as TikTok, Facebook, Instagram, Twitter, and LinkedIn to promote your direct booking offers and attract the attention of potential guests.

Guest Retention 75

Guest Retention Book Customer Service Article 75

Hotelogix

FEBRUARY 28, 2025

Understand guest preferences – AI can suggest activities or room upgrades based on previous stays. According to McKinsey, hotels using AI-driven chatbots save 30% on customer service costs while improving satisfaction scores. Handle bookings and cancellations smoothly – No long waiting times, just instant action.

Book 130

Book Guest Satisfaction Guest Retention Training 130

Revenue Hub

JUNE 18, 2024

That’s a customer service culture. The commercial twist is that we should also be proud of selling to our guests who want or need it. By relying on data, you can make informed decisions that lead to increased revenue and guest satisfaction, instilling a sense of confidence in your team.

Guest Satisfaction 108

Guest Satisfaction Guest Retention Article Customer Service 108

Revenue Hub

JANUARY 11, 2024

Data-Driven Marketing Campaigns In the quest for optimal resource allocation and marketing ROI, hotels are turning to data. By tracking and analysing customer journeys through cookies, hotels gain insights into guest behaviour, engagement, and other valuable metrics.

Guest Satisfaction 106

Guest Satisfaction Pricing Guest Retention Marketing 106

Revenue Hub

FEBRUARY 21, 2023

Effective reputation management is essential to increasing a hotel’s revenue and ADR because it has a direct impact on how potential guests perceive the property. Positive online reviews are a powerful marketing tool that can help build trust with potential guests and encourage them to book their stay at the hotel.

Guest Retention 98

Guest Retention Book Article Pricing 98