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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

Marketing 100
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Special Events & Theme Nights: 4 Ways to Generate Restaurant Buzz

Restaurant Engine

Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while. Game night.

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An Mor Hotel in North Cornwall brought to market

Hotel Owner

The An Mor Hotel in Bude, North Cornwall, has been brought to market for an undisclosed amount. According to the listing’s property adviser, a new owner could grow the business by reopening the restaurant, catering to weddings and other special events.

Marketing 105
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How Hotel Market Segmentation Enhances Business Success

Revenue Hub

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? From there, you can tailor marketing strategies, services and offerings to meet the requirements of each segmented group.

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Maximize Return on Experience (ROE) with Data Driven Marketing

Revenue Hub

Guest profiles built by data offer hotel marketers a single pane of glass to view the guest’s stay history, preferences, and life events or celebrations. As a first touch, a hotel’s marketing team must design a website that attracts and maintains a guest’s attention.

Marketing 108
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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

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Five Ways to Increase Sales at Your Restaurant this Valentine’s Day

Modern Restaurant Management

Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. To ensure that you’re catering to all types of customers, offer take-home meals and/or cocktails kits if possible. Create a Prix Fixe Menu.

Events 225