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Best Practices for Hospitality Marketing

Modern Restaurant Management

Many hoteliers and restaruanteurs have wondered what to do about their marketing, do they pause it, carry on, spend less, spend more? But the question remains, what should they do about marketing during a pandemic like coronavirus? What You Can Do with Your Marketing Budget. Focus on Digital Marketing.

Marketing 207
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How hoteliers can ride the revival of domestic tourism

Hotel Owner

The tourism and hospitality sector are growing precipitously – but what has often gotten lost amidst the din is the extraordinary revival of domestic tourism. According to McKinsey’s recent report on the state of the sector, in 2023 75% of trips worldwide were taken domestically. Even in Western Europe this figure sits at 58%.

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Exquisitely Experiential Meetings and Events at the Fairmont Rio de Janeiro Copacabana

Larry Mogelonsky

From the extensive tour of all meeting facilities, culinary, spa and the overnight experience, its abundantly clear why this luxury property is the top choice for domestic as well as international corporate events and social groups held in this iconic Brazilian city, and possibly also the top choice for the entire country.

Events 130
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How To Select The Right OTAs For Your Hotel - A Comprehensive Guide

Hotelogix

OTAs are now a great marketing resource for hotel owners, allowing them to reach a wider audience and optimize revenue. This aids in getting maximum visibility and enhancing exposure to both domestic and international audiences.  This gives them a better idea of what fits their requirement and budget best.

Book 268
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Hatching a Plan for Easter to Increase Bookings and Revenue

Revenue Hub

Domestic vs. international travellers : While local visitors may make spontaneous reservations, international guests require more planning time. Analysing Your Target Market To design offers that resonate, its crucial to segment your audience and tailor experiences accordingly. Typically, they start booking 2 to 3 months in advance.

Book 101
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Rothay Garth Hotel acquired for over £1m

Boutique Hotel News

Neil Thomson, associate director in the hotels agency team, said: “Rothay Garth Hotel is a highly acclaimed hotel in a high footfall area, catering for a mix of domestic and international clientele. The extended conservatory has ample capacity for residents and passing trade.

Catering 246
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How to Manage Your Marketing Budget Effectively

Revenue Hub

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. By carefully planning your marketing spend, you can maximise your return on investment (ROI), attract the right guests, and keep occupancy rates high throughout the year.

Budgeting 109