Value Based Pricing: Are You Charging What Your Rooms Are Worth?
Revenue Hub
MAY 9, 2024
Let’s talk about something revolutionary, yet as ancient as commerce itself: value-based pricing. It’s time to ditch the old-school, cost-plus mentality and hello to a pricing strategy that actually makes sense for your independent hotels. Why It Barely Works The fundamental flaw of cost-plus pricing is its inward focus.
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