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Mastering Hotel Competitive Analysis: The What, Why and How

Revenue Hub

And more importantly: how can you use this knowledge to optimize your pricing, marketing and conversions? The answers to these and many more questions lie in hotel competitive analysis. Subscribe to our weekly newsletter and stay up to date What Is a Competitive Analysis in the Hotel Industry?

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Best Practices to Establish an Efficient Restaurant Operation

Modern Restaurant Management

Create A Successful Marketing Plan. Marketing for your restaurant is essential to running a successful business. There are several areas to focus on when creating an effective marketing plan , regardless of what your budget may be. Conduct a Competitive Analysis. Use Other Outside Resources.

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How to Maximize Hotel TRevPAR

Revenue Hub

Competitive Analysis TRevPAR is a useful metric for comparing your performance to that of your competitors. Through this analysis, they may discover that their competitor offers higher-priced menu items. The Beauty of TRevPAR and Why It’s Important If KPIs get you excited, TRevPAR will knock your socks off.

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Revenue Managers are Superheroes

Revenue Hub

NB: This is an article from Borhen Rezgui , Revenue Manager EMEA at Choice Hotels Subscribe to our weekly newsletter and stay up to date It starts with auditing the business’s products and market, discussing stakeholders’ goals and objectives, and examining available resources. Here’s a good infographic that explains this ).

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How to start a hotel business plan

SiteMinder

It clarifies your marketing efforts by enabling you to pinpoint your target audience and craft effective campaigns to reach them. A solid business plan equips you to differentiate your hotel in a crowded market by highlighting your unique selling propositions. Target audience: Who are you trying to reach with your marketing efforts?

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How Hotels Can Use Data to Boost Venue Revenue

Revenue Hub

When used strategically, your data can unlock hidden opportunities and make more informed decisions for budgeting, cost optimisation, marketing, and forecasting – all aspects of which determine the value and profitability of your venue space. This ensures that prices are optimized to capture maximum revenue potential.

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Top Hotel Revenue Management Strategies to Boost Revenue

Revenue Hub

Data is now readily available to track and analyse market demand and identify market segments. Factors like current occupancy, seasonality and competitor pricing, which influence market demand, are all taken into consideration. This is often achieved by implementing rates that fluctuate based on market demand.

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