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How to Manage Your Marketing Budget Effectively

Revenue Hub

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. Here’s how to manage your hotel’s marketing budget effectively with these considerations in mind.

Budgeting 103
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5 Ways Hotels Can Ease Traveler Budget Concerns

Revenue Hub

Budget concerns driven by rising inflation can affect leisure traveler’s plans – but the right strategy can help to ease those concerns. Subscribe to our weekly newsletter and stay up to date Our recent survey identified the key things that influence travelers when making vacation decisions and how price plays into it.

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Hotel Pricing Strategies for Peak, Middle-Season, and Off-Peak

Revenue Hub

NB: This is an article from Lybra , one of our Expert Partners A well-defined pricing strategy is vital for the success of any hotel business. Hotel pricing is a dynamic process influenced by various factors, including location, competition, customer preferences, and seasonality.

Pricing 75
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MRM Research Roundup: Price Wars, Influencer Impact and No-Show Fees

Modern Restaurant Management

As the landscape changes, 39 percent of leaders said they’re prioritizing investments in sales, marketing, and related technologies for the rest of 2024. Thirty-seven percent said they’re expanding catering operations. As a result, they are making hard decisions to adjust prices and make menu changes.

Pricing 100
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Market Segmentation – Still The Holy Grail!

Revenue Hub

In today’s hotel landscape, we still often find hoteliers not being fully aware of the benefits of categorising their business into relevant segments. This goes hand in hand with the variety of buying behaviour among those consumer groups and channels to cater for different needs and budget levels.

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Boost Hotel Bookings and Revenue: Strategies for Success in 2024

Revenue Hub

NB: This is an article from Userguest , one of our Expert Partners In this article, we’ll explore practical and effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends. The more personalised the experience, the higher the likelihood of securing bookings.

Book 105
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Rethink Your Hotel RFP Process to Win More Bids

Revenue Hub

Here’s how it works: The event planner starts the process by specifying their event requirements, such as the number of attendees, dates, meeting room specifications, audiovisual needs, accommodation, catering, and budget. They include pricing, availability, amenities, and their experience with similar events.

Events 98