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How to Manage Your Marketing Budget Effectively

Revenue Hub

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. Here’s how to manage your hotel’s marketing budget effectively with these considerations in mind.

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5 Ways Hotels Can Ease Traveler Budget Concerns

Revenue Hub

Budget concerns driven by rising inflation can affect leisure traveler’s plans – but the right strategy can help to ease those concerns. In this article, we will use insights from the survey to identify ways hoteliers can make a positive impact in easing traveler budget concerns. Consider the location and views of each room.

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Today’s news in brief – 1/11/24

Hotel Owner

The design reflects Woking’s railway history and local landscape, with materials sourced from local suppliers. The UK Autumn Budget includes employment tax increases that will significantly impact the hospitality industry, according to UKHospitality. The historic Hellaby Hall Hotel in South Yorkshire has been sold for £8m.

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Market Segmentation – Still The Holy Grail!

Revenue Hub

In today’s hotel landscape, we still often find hoteliers not being fully aware of the benefits of categorising their business into relevant segments. This goes hand in hand with the variety of buying behaviour among those consumer groups and channels to cater for different needs and budget levels.

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Boost Hotel Bookings and Revenue: Strategies for Success in 2024

Revenue Hub

NB: This is an article from Userguest , one of our Expert Partners In this article, we’ll explore practical and effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends. The more personalised the experience, the higher the likelihood of securing bookings.

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Rethink Your Hotel RFP Process to Win More Bids

Revenue Hub

Here’s how it works: The event planner starts the process by specifying their event requirements, such as the number of attendees, dates, meeting room specifications, audiovisual needs, accommodation, catering, and budget. The State of RFPs Current RFP win rates reflect a highly competitive landscape in the hospitality industry.

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Understand Seasonal Trends in Groups & Events to Maximize Sales

Revenue Hub

The start of a new year brings fresh budgets, resolutions to reconnect with loved ones, and newly engaged couples plotting their nuptials. This segment typically commands the highest revenue streams thanks to its considerable spending on catering, venue rentals, and technical support.

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