Les Roches

MARCH 6, 2024

Understanding brand strategy Brand strategy refers to the long-term plan devised by a company to establish and differentiate its brand in the market. It is a comprehensive framework that guides how a brand is positioned, perceived and communicated to its target audience.

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Les Roches

OCTOBER 23, 2023

Sales and marketing can be great career choices if you like working in a fast-paced and exciting field where you can be creative and use your excellent communication skills. You could even get the chance to work for some of the top hotel brands. You could even get the chance to work for some of the top hotel brands.

Marketing 52

Marketing Strategic Planning Travel and Tourism Communication 52

Les Roches

FEBRUARY 12, 2024

But fear not, there are powerful tools to help you safeguard your hotel’s image, whether you are launching a hotel or already work in brand management and marketing. In this article, we’ll reveal strategies, best practices, and pitfalls to avoid so you can expertly manage your establishment’s standing.

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