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From ensuring guestsatisfaction to m anaging room inventory , keeping accurate track of bookings stands out as a crucial function. But But is the booking system with google calendar the right choice for your hotel business ? Let’s find out. Curious about how that works?
The partnership between BeSafe Group and SiteMinder offers innovative insurance solutions that help hoteliers boost revenue, streamline operations, and enhance guestsatisfaction. Their flagship product, BeSafe Rate , is an integrated insurance platform designed to streamline the booking process.
Focus on segments showing both high spending patterns and consistent booking frequencies. International guests often book longer stays and spend more on amenities, making them particularly valuable. Consider factors like booking windows, length of stay, and seasonal preferences.
” Key Insight: Promotions encourage direct bookings and help fill rooms during slow periods. Monitor booking patterns for weekends, weekdays, and specialevents. Example: “Offer a 20% discount for same-day bookings to maximize room utilization.” Example: “Book 30 days early and save 15%!”
This includes implementing mobile check-in and keyless entry , using guest messaging platforms, and providing digital guest directories. For instance, online booking systems, channel managers, and revenue management software can help you manage reservations, room rates, and availability across different channels.
What is guestsatisfaction? Guestsatisfaction is the cornerstone of a thriving hotel business, reflecting how well your property meets or exceeds the expectations of its guests. It relies upon the quality of service, cleanliness, comfort, and overall guest experience.
A hotel reservations manager oversees the entire booking process at a hotel. This includes handling inquiries, managing bookings, confirming reservations, and resolving issues or discrepancies. While the general manager oversees all hotel operations, a reservations manager focuses specifically on the booking process.
A no-show in the hotel industry occurs when a guest makes a reservation but fails to show up or cancel their booking in advance. The consequences can greatly impact the revenue streams, occupancy rates, and guestsatisfaction. Seasonal Influences: Holidays and specialevents can impact travel plans.
Market volatility: Fluctuating demand, seasonality, and unexpected events (like the COVID-19 pandemic) can make it challenging to maintain consistent revenue streams. Dynamic pricing, on the other hand, adjusts rates in real-time based on current market data, including demand, supply, competitor rates, and specialevents.
Firstly, our city is a drive-in market; guests don’t stay for three nights for specialevents. Also, we didn’t consider the demographics of our target guests. Of course nobody was booking. As soon as the concert was announced, rooms began to book. As bookings go, not much.
You don’t want to damage your reputation by having guests unable to book during their preferred dates without understanding why. Hosting Events : Hotels can create demand by hosting events, conferences, or partnering with local businesses for specialevents. Value-add offerings: Do not discount.
In today’s fast-paced digital world, hotel and motel operators must be able to keep pace with the needs of guests on an individual basis. With the use of automated hotel management system , you can streamline your processes, improve operational efficiency, enhance personalisation, improve guestsatisfaction, and improve employee satisfaction.
It's not just about the amenities or the quality of the room; it's about the entire journey of your guests, from the moment they consider booking to the moment they leave your property and even beyond. It's the overall feeling, impression, and satisfaction a guest takes away from their stay.
By having accurate and up-to-date information, hotels can avoid overbooking, allocate rooms more effectively, and provide guests with a seamless check-in experience. Leveraging historical data, market trends, and specialevents, hotels can predict periods of high and low demand.
Many hotels collect guest data with the guest’s permission but how many truly use it effectively? Enhancing the Booking Process Businesses have only 7 seconds to make a first impression as consumers decide whether to continue interacting or to move on and search elsewhere. Personalization is critical.
The properties that have meaningfully increased their direct booking rates, overall loyalty and guestsatisfaction have done so by fully committing to a data-driven approach that forges memorable moments across every interaction point along each guest’s journey. Personalization is critical.
This allows your hotel to maximize revenue during high-demand periods and stimulate bookings during slower periods. This involves tracking your competitors’ room rates, promotional offers, new services, and guest experience strategies. This could involve dynamic pricing, special promotional offers, or targeted marketing campaigns.
By understanding and employing discount pricing strategically, hotels can maximise revenue, improve guestsatisfaction, and enhance their overall brand image. Offer lower rates for guestsbooking multiple rooms, ideal for group travellers or event attendees. Example: A 10% discount for bookings of 5 rooms or more.
Maintaining rate parity Regular rate shopping will also allow you to see how your own rate is being displayed across all booking channels. Rate parity is important to avoid revenue loss and guest disillusionment. This will also boost customer satisfaction because the guest will feel like they are getting value for money.
It encompasses advanced booking engines, property management systems, customer relationship management (CRM) software, AI-driven chatbots, and more. These technologies are designed to automate routine tasks, free up staff for personalised guest services, and provide valuable data insights for improved operations and guestsatisfaction.
It allows you to manage bookings, adjust nightly rates, availability, and streamline inventory management. This global exposure means that hotels, regardless of size or location, have the opportunity to attract travellers from various regions, enhancing their booking potential. A particularly useful feature is the rate management tool.
There are many ways you can approach this, from motivating guests to book directly to offering extended stays, up-sells or extras as well as encouraging guests to become a return visitor. Insights like your competitive set, historical performance, market and guestbooking trends, and much more are now available on demand.
Hotel operating costs Hotel operating costs encompass a wide array of expenses, from staff salaries, utility bills, and maintenance to marketing, guest amenities, and food & beverage supplies. These recurring costs are vital for the smooth functioning of the hotel and ensuring guestsatisfaction.
Without undertaking accurate hotel forecasting, you’ll have no accuracy when it comes to predicting your future booking volume. Segment market Market segmentation involves categorising your target audience based on various criteria like demographics, booking channels, or purpose of visit. Booking pace. Market segments.
Hotel rate management is the process of strategically pricing rooms to attract guests while also maximising revenue. This process requires continuous analysis of market trends, booking patterns, and competitor strategies. If it’s a quiet time you can lower your rates to coax more guests in.
Guest experience Guest experience includes all the interactions between guests and a business. It is shaped by the quality of guest services, the atmosphere of the business or venue and the overall level of customer care.
It’s important to note that STR reports or STAR reports aren’t related to star ratings that help you gauge guestsatisfaction. How did specialevents or seasonal fluctuations contribute to my hotel’s performance? From distribution and marketing, to bookings and payments, we partner with you to succeed on your terms.
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