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How Ignoring Guest Segmentation Is Hurting Your Profits

Revenue Hub

Here are some key segmentation criteria to consider: Reason for Travel Segmenting guests by the purpose of their trip provides valuable insights into their needs and preferences. For example: Business Travelers: Prioritize efficiency and convenience, seeking amenities like high-speed internet and meeting spaces.

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Coronation fortnight to deliver £200m+ boost to UK tourism

Boutique Hotel News

UK: The UK’s travel and tourism sector is expected to see a boost of more than £200 million as a result of King Charles III’s Coronation weekend [6-8 May] and fortnight around those dates, as consumers travel across the country to celebrate with friends and millions across the UK make the journey to London to catch a glimpse of the historic event.

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Tourism trends: Domestic and international tourist market

SiteMinder

What are tourism trends? Tourism trends reflect evolving patterns and preferences in travel, influenced by factors such as technological advancements, socio-economic shifts, and changing consumer behaviours. Table of contents Why keep up with new trends in tourism?

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How Effective Communication in the Hospitality Industry Impacts Revenue Generation?

Hotelogix

With almost 10 percent of the world’s total gross domestic product (GDP) and employing over 255 million people, it is no surprise that the travel and tourism industry is one of the most important sectors to drive employment. You don’t have to spend money investing in different tools or learn complicated software.

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How Live Concerts from Famous Bands Affect Hotel Occupancy

eZee Absolute

The surge in hotel bookings during these high-profile events highlights how live concerts act as powerful economic drivers for cities. This large influx of attendees, many traveling from neighboring countries, led to a 45% spike in hotel occupancy compared to regular weekends. Many hotels were fully booked months in advance.

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STAAH releases its top 10 online booking channels in Oceania for 2023

STAAH

Direct bookings via STAAH SwiftBook also in top 3. Booking.com retained the top spot across the region as the most popular online booking platform. In New Zealand, Expedia took the second spot, and direct bookings via STAAH SwiftBook was in the third spot. Equally inbound tourism is on the rise.

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STAAH unveils India’s top 10 hotel booking channels for 2023

STAAH

GoMMT, Booking.com and Agoda retain their top spots in the fast-growing Indian travel economy. According to reports from Sabre and McKinsey, domestic travel in India has already surpassed pre-Covid levels and international trips expected to grow from 13 million in 2022 to 80 million 2040.

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