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Let's explore how market segmentation can become your hotel's greatest competitive advantage through five essential aspects: Understanding the basics Identifying profitable segments Customizingservices Implementing targeting strategies Measuring success.
How do you prepare your team for specialevents or holiday rushes? Conflicts or performance issues are inevitable in restaurants, and how a manager handles them has an effect on the overall team dynamic and customerservice. 95% of customers are more likely to return if they experience good service.
With technology and personalised insurance products, this collaboration simplifies the hotelier’s role in managing bookings and cancellations while giving guests more flexibility and peace of mind. Their flagship product, BeSafe Rate , is an integrated insurance platform designed to streamline the booking process.
It's not just about the amenities or the quality of the room; it's about the entire journey of your guests, from the moment they consider booking to the moment they leave your property and even beyond. Clear communication, easy navigation on websites, and responsive customerservice can make a significant difference.
A hotel reservations manager oversees the entire booking process at a hotel. This includes handling inquiries, managing bookings, confirming reservations, and resolving issues or discrepancies. While the general manager oversees all hotel operations, a reservations manager focuses specifically on the booking process.
Seating to First Server Contact : Cameras can track the duration from when a customer is seated to when a server approaches them. Engaging with customers through social media allows restaurants to share stories, gather feedback, and continuously engage with their audience.
The public has grown to expect contactless services due to the pandemic and guests’ expectations have changed forever after experiencing the convenience and consistent service that automation brings. This frees up time, ensuring that human agents only have to engage with customers for more in-depth inquiries.
While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customerservice, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Net result?
Reputation : Make sure that seasonal closure is communicated effectively to potential customers. You don’t want to damage your reputation by having guests unable to book during their preferred dates without understanding why. Early Booking Incentives : Encourage guests to book their stays early by offering discounts.
One example is when a front desk employee receives an inquiry for a hotel room that is fully booked; the employee will tell the guest that the hotel is fully booked and then do nothing else. It is even worse in hotels with extensive meeting spaces when employees tell the customer that the hotel is fully booked.
NB: This is an article from Lybra , one of our Expert Partners Amid a sea of considerations, ranging from efficient staff management and impeccable property upkeep to top-tier customerservice, revenue management emerges as a critical linchpin. Each of these channels has its own associated costs and potential revenue.
For instance, using an online reservation system allows customers to book a table conveniently, saving your staff from having to appease disgruntled customers who were overlooked on the waitlist or turned away. Offer multiple payment options, including contactless and mobile payments, to cater to different customer preferences.
Our programs combine teaching and mentorship from industry leaders with exclusive access to prestigious internships Bachelor of hospitality management Difference between guest services and customerservice While guest services and customerservice are often used interchangeably, there are subtle differences that separate them.
Catering to the needs of guests and ensuring their satisfaction is a fundamental aspect of running a successful hospitality business and achieving customer excellence. In this article, we delve into the world of guest services, exploring what they are, their significance and how they differ from customerservice in the hospitality industry.
But here’s the good news: with the right approach, you can turn those hotel RFPs into bookedevents and boost your hotel’s group business. Here’s the scoop: Big Bucks: Group bookings mean serious cash flow for your hotel. RFPs are your gateway to a goldmine of group bookings. So, there you have it.
While client and customer are often used interchangeably to describe people and organizations that purchase goods or services, there are some distinct differences between client and customer that everyone in business should know, especially those interested in pursuing hospitality careers. What is a customer in hospitality?
This career demands strong organizational skills, attention to detail and a deep understanding of customerservice. Travel agents can expect to earn around $59,565 per year, with the potential for higher earnings based on experience and specialization.
In this article, we’ll go over the main differences between customers and consumers and how this affects people working in hospitality careers. We’ll also discuss what steps you can take to improve your knowledge of customerservice and how to tailor marketing to the consumer or customer you want to engage.
A satisfied guest is more likely to book a return stay, and also recommend your property to their friends, family, and peers. However, if guests don’t feel connected to your brand, they could still be ruled by price, location or facilities next time they choose to book a stay. How did you book your stay with us?
The types of holidays and trips they specialize in: Often, a client that requests the support of a luxury travel advisor is wealthy and will have a considerable budget. They may be looking to book a trip for a honeymoon, wedding, or specialevent.
.” One strategy you can apply is to avoid raising your prices during the time of year when customers are doing their back-to-school shopping. During this time, parents are more concerned with buying their children's books and uniforms than spending $20 on a takeout meal. or "Do you want your drink upsized?"
Streamlining Customer Management Managing customers is a crucial element in a restaurant business. To increase your sales and boost customer retention you need to provide exceptional customerservice. POS helps you to provide a seamless customer experience. And CRM-integrated POS helps you with that.
Have a function room to cater to specialevents and occasions A great restaurant experience goes beyond serving good quality food—you should sell them memories and unique experiences, too. You can also offer a custom menu for these special occasions, like party-sized pizzas, party platters, and drink towers.
Beyond Checkout: Getting the Most Out of Your Hotel Stay Clever Booking Tips When to book: Expedia says you can save up to 20% on hotel rates if you book on a Sunday. Hidden Ways to Upgrade Your Room Tell them about specialevents. With your stuff stored , you can make the most of your final hours in town.
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