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It acts as your all-day, every-day salesperson, concierge, and booking agent. But here's the problem: many hotel websites don't do a good job of turning visitors into paying guests. If your website fails to attract and convert these potential guests, you lose a lot of money. This means missing out on potential income.
Managing bookings across multiple channels has become a core part of running a successful hospitality business. It can directly impact revenue, guestsatisfaction, and your ability to scale. If a guestbooks through one platform, your availability on other platforms must reflect this immediately.
The partnership between BeSafe Group and SiteMinder offers innovative insurance solutions that help hoteliers boost revenue, streamline operations, and enhance guestsatisfaction. Their flagship product, BeSafe Rate , is an integrated insurance platform designed to streamline the booking process.
Focus on segments showing both high spending patterns and consistent booking frequencies. International guests often book longer stays and spend more on amenities, making them particularly valuable. These data points combine to reveal your most profitable guest segments.
Hotels invested heavily in contactless technology, enhancing guest convenience and safety. The rise of wellness tourism and eco-friendly initiatives set new benchmarks for guestsatisfaction. This integration ensures a modern and comfortable stay, aligned with guest expectations. Key Trends for Hospitality in 2025 1.
Intelligent hotels are embracing AI-based communication tools at a breakneck pace, not only to wow technology-aware travelers but also to automate operations, increase revenue , and establish long-term guest loyalty. From front-desk queries to housekeeping requests , response time lags can adversely affect guestsatisfaction.
👉 Read Also - Elevate Hotel Guest Experience with Tech + Human Touch Bottom Line for Hoteliers: These technologies improve the guest experience, streamline hotel operations , and reduce friction. Guests remember how you made them feel — and this tech makes them feel in control and catered to.
However, a strategic deployment of technology across the guest journey can improve direct booking incentives, enhance revenue management algorithms, and personalize loyalty offers. Increased brand awareness and organic marketing through superior guestsatisfaction, leading to word-of-mouth referrals and a stronger market position.
Enhanced Guest Experience: Flexibility is a key factor in guestsatisfaction. By allowing early arrivals and late departures, you cater to the varying needs of travelers, making their stay more enjoyable. Increased Revenue: Charging a fee for early check-in and late check-out can create a new revenue stream.
” Key Insight: Promotions encourage direct bookings and help fill rooms during slow periods. Monitor booking patterns for weekends, weekdays, and special events. Example: “Offer a 20% discount for same-day bookings to maximize room utilization.” Example: “Book 30 days early and save 15%!”
A lack of proper POS integration often results in revenue leakage, inefficiencies, and frustrated guests. Mobile POS transactions in hotels have increased by 37% year-over-year in 2024, highlighting the shift toward contactless guest experiences. Multi-Currency & Multi-Language Support: Cater to global travelers with ease.
To be very precise, it has shaped the way guestsbook their accommodations at hotels. If you want to generate incremental OTA bookings well, you need to work with the best of them with a well-thought-out strategy. Moreover, these serve as a one-stop location for travelers for comparative analysis and hotel bookings.
In the hospitality industry, driving direct bookings through your hotel's website is crucial to remain competitive. The most important factor in achieving this is having a well-integrated booking engine. This technology can transform your website into a powerful tool to attract bookings. Let's explore how this works.
Understanding the difference between online booking and travel agency services is crucial for hotel owners and managers looking to optimize their revenue streams. These platforms provide a self-service model that allows guests to compare prices, read reviews, and book rooms at their convenience.
These components are integral to providing a positive guest experience and achieving financial success: Front Office Operations: The front office is the face of the hotel. It handles guest reservations, check-in/check-out processes, and room assignments and provides concierge services.
This efficiency extends to check-in and check-out processes, leading to shorter wait times for guests and improved staff productivity. This accuracy not only improves guestsatisfaction but also minimizes disputes and the associated administrative burden. These options include credit cards, mobile payments and digital wallets.
If you’re looking for avenues to amplify revenue and create a more loyal guest base, look towards fine-tuning your hotel’s direct booking strategy. Despite increased accessibility by third-party sites, direct bookings have quickly become a preferred method for consumers. Case Study: Hilton ‘Expect Better.
NB: This is an article from Lybra , one of our Expert Partners By dividing their customer base into distinct groups, hotels can create more targeted and personalized offers that are more likely to resonate with customers and drive bookings. What are the Benefits of Offer Segmentation to GuestSatisfaction and Guest Experience?
As a hotelier or revenue manager, you’re no stranger to the intricacies of managing bookings. NB: This is an article from Topline Revenue , one of our Expert Partners Yet, group bookings present a unique challenge. Fear not, though, because we’re here to guide you through the process of mastering group booking management.
By understanding your customers, you can tailor your services to better meet their needs, which will lead to increased customer satisfaction and loyalty. In that case, you can focus on providing amenities that cater to their needs, such as a well-equipped business center or high-speed internet.
It’s reshaping the way guests experience hospitality, making it easier to enjoy the best without financial constraints. The significance of integrating Buy Now, Pay Later in your hotel booking engine BNPL has revolutionized how travelers secure their accommodations.
In the competitive hospitality industry, securing direct bookings is vital for hotel success. But why is it important to develop winning strategies to increase direct bookings? Direct bookings boost profits by cutting commission fees and allow hotels to build better guest relationships.
Tapping into guest reviews and social media is a smart strategy that can set your property apart and drive direct bookings. This blog explores how accommodation providers can transform reviews into revenue by utilizing social media to drive direct bookings. Why Guest Reviews and Social Media Matter?
What is guestsatisfaction? Guestsatisfaction is the cornerstone of a thriving hotel business, reflecting how well your property meets or exceeds the expectations of its guests. It relies upon the quality of service, cleanliness, comfort, and overall guest experience.
Ensuring guestsatisfaction should be the cornerstone of your approach. Your sales strategy must reflect a dedication to providing an exceptional guest experience while also prioritizing maximizing room bookings. Let’s explore some effective sales strategies that maintain guestsatisfaction while driving bookings.
To cater to this influx, Celebrant Hotel had to ensure seamless operations and exceptional guest experiences. Booking disparity was another major issue, causing double bookings and missed reservations, resulting in guest dissatisfaction. Celebrant Hotel , located just 2.5
The travel and tourism industry continues to be highly competitive, with people eager to travel again and hotels and chains vying for business against online travel agencies, vacation rentals, and booking sites. According to statistics, more than 90% of travelers will do research online, and 82% will complete their booking online.
Instead of selling rooms as a standard package, ABS allows guests to customize their stay by selecting specific features they value, such as a balcony, ocean view, high floor, or access to exclusive amenities while booking their rooms. This customization enhances guestsatisfaction and opens up new revenue opportunities for hotels.
Personalization creates a unique connection between the hotel and its guests, whether offering a favorite pillow type, recommending activities based on previous stays, or adjusting the room temperature to the guest’s liking. This not only saves on commission fees but also allows hotels to build deeper relationships with their guests.
Guests often trust familiar names when booking accommodation, and a strong franchise brand can draw bookings that might be harder to secure as an independent hotel. Access to loyalty programs : Many hotel franchises offer robust loyalty programs that encourage repeat bookings.
Table of contents Leveraging technology for seamless operations To deliver an exceptional guest experience and optimise daily operations, Villa Varosh relies on SiteMinders innovative platform for distribution, bookings, guest engagement, and website management. Guest Engagement has been invaluable.
In recent years, consumer behaviour has undergone significant shifts , and these changes are set to continue, reshaping how hotels must operate to remain competitive: Early Engagement: With attention spans shortening due to constant digital distractions, hotels must now capture guests’ interest much earlier in the booking process.
The right software is a game-changer for hotel success, shaping everything from operational efficiency to guestsatisfaction. As technology continues to advance, hotels have transformed the way they manage daily tasks and interact with guests. Managing guest feedback effectively can enhance visibility and credibility.
In today’s competitive hospitality industry, managing bookings efficiently can make or break a hotel's success. A channel manager allows you to update room availability, pricing, and bookings across multiple platforms like Booking.com, Expedia, and more—all from one place.
In this blog, we’ll explore actionable upselling strategies, highlight the role of technology, and share guest-centric techniques to help you increase revenue and guestsatisfaction. With tools like a Web Booking Engine , you can present upsell options during the booking process in a subtle, engaging way.
In the cut-throat arena of the hotel industry, the defining metric of success isn’t just revenue – it’s guestsatisfaction. NB: This is an article from Lybra , one of our Expert Partners Guests today are discerning, value-driven consumers who demand seamless service, personalized experiences, and excellent value for their money.
Sell via multiple OTAs and focus on selling via your hotel's website and social media pages for incremental direct bookings. Run targeted marketing campaigns to attract high-value guests. Enhanced guest experience: Focus on delivering exceptional guest experiences to drive positive reviews and repeat visits.
This blog will discuss everything about Booking Event Orders - what they include, why they are essential, examples, and tips for creating and managing them. It guides operational teams about the setup, timings, decorations, catering and service expectations. Catering: Cocktail party followed by a three-course dinner.
By segmenting guests accordingly, properties can increase revenue and enhance guestsatisfaction. This shift towards personalized experiences can lead to tangible outcomes such as improved guest loyalty, increased revenue streams, and enhanced operational efficiency.
We must continue to innovate, leveraging technology and new platforms, to enhance the guest experience and remain competitive", as quoted by the late Arne Sorenson, whose visionary leadership has left an indelible mark on the hospitality industry.
NB: This is an article from Userguest , one of our Expert Partners Subscribe to our weekly newsletter and stay up to date From showcasing your property’s unique features to facilitating seamless bookings, here are some best practices for designing a hotel website that stands out and drives conversions.
This information includes personal details, preferences, booking history, and communication logs, enabling you to deliver personalized experiences, increase guestsatisfaction, and drive loyalty. It helps you understand and connect with your clients and optimize your hotel sales and catering growth.
Leverage historical data, market trends, and competitor pricing to adjust your rates in real-time, ensuring that you capture the full value of each booking. Prioritize direct bookings Direct bookings not only result in lower distribution costs but also allow you to cultivate a loyal customer base.
By becoming a local entertainment hotspot, you not only attract guests but also draw in the surrounding community, thereby increasing foot traffic and revenue from food and beverage sales. By tapping into the growing demand for experiential dining , hotels can enhance guestsatisfaction and drive additional F&B revenue.
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