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How To Select The Right OTAs For Your Hotel - A Comprehensive Guide

Hotelogix

To be very precise, it has shaped the way guests book their accommodations at hotels. This gives them a better idea of what fits their requirement and budget best. If you want to generate incremental OTA bookings well, you need to work with the best of them with a well-thought-out strategy. Then this guide is all you need. 

Book 268
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How Ignoring Guest Segmentation Is Hurting Your Profits

Revenue Hub

Without understanding which guest segments are most profitable, hotels target the wrong audiences, misallocate their marketing budgets, and miss critical opportunities to boost revenue and profit. Regional Differences: Guests from specific regions may respond better to localized offers or loyalty programs tailored to their unique needs.

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How to Manage Your Marketing Budget Effectively

Revenue Hub

Managing marketing budgets effectively is crucial for any hotelier aiming to achieve sustainable growth in an increasingly competitive landscape. Here’s how to manage your hotel’s marketing budget effectively with these considerations in mind.

Budgeting 109
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8 Ways to Attract Domestic Travelers to Your Hotel

Revenue Hub

With the exchange rate being favorable, many travelers have recently taken off for international destinations, but the domestic market is still going strong. But don’t take domestic travelers for granted. Here is how to capture your share of the domestic travel market and bring those loyal, profitable guests in the door.

Article 104
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Best Practices for Hospitality Marketing

Modern Restaurant Management

What You Can Do with Your Marketing Budget. Budgeting is a tricky one at this time. Should you cut your marketing budget or keep it the same as it was? If you can justify keeping your marketing budget where it is then do so. Although you should examine how your budget is spent. Focus on Digital Marketing.

Marketing 207
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Research: Affordability, flexibility, local experiences key leisure travel drivers

Hotel Business

Travel Association published a report that predicted that spending on domestic leisure travel will increase by 3.9%, surpassing $1 trillion in 2025. Rising travel costs have led to increased demand for budget-friendly options, with discounts, bundled packages and flexible booking policies being among the top requests.

Book 64
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How Live Concerts from Famous Bands Affect Hotel Occupancy

eZee Absolute

The surge in hotel bookings during these high-profile events highlights how live concerts act as powerful economic drivers for cities. Many hotels were fully booked months in advance. Budget accommodations also filled to capacity, highlighting the broad economic impact of these events.