Hotelogix

JANUARY 12, 2025

Regularly updating your site with blogs about local events or hidden gems nearby also signals search engines that your website is relevant and engaging. For more details, check out the Hotelogix Blog on Hotel Distribution Channels. Instead, start with 3–5 well-chosen OTAs that cater to your target market and region.

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Hotelogix

FEBRUARY 17, 2025

  The global market size for the hotel and resort industry is now $1.5 In this blog, we’ll learn why hospitality associations are an important element of a prospering business. Hospitality associations act as the connecting link between the individual operators and the larger market.

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Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. tweet this). Offer a Wi-Fi Exchange.

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Hotelogix

JULY 11, 2024

As an independent hotel owner, you understand the challenges of driving revenue in a competitive market. In this blog, we will delve into different aspects of hotel revenue management and explore top tips and tricks to help you optimize your hotel’s revenue potential.

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SiteMinder

MARCH 25, 2025

For example, during peak travel periods, an efficient reservations manager using a modern property management system (PMS) can swiftly allocate room blocks for group bookings or special events, maximising occupancy without overbooking. Table of contents Why are hotel reservation manager jobs important?

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7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

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Revenue Hub

APRIL 10, 2024

These lists are compiled from reputable sources such as travel guides, food blogs, and local experts, providing users with high-quality, vetted suggestions for dining, sightseeing, and more. Implications for Hoteliers: The ability for users to save and share lists featuring your hotel increases the potential for word-of-mouth marketing.

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Revenue Hub

JANUARY 9, 2024

Subscribe to our weekly newsletter and stay up to date In this blog we’ll explore what hotel demand forecasting is, what it’s used for, and more. If you’re new to revenue management or hotel operations, it will help to get acquainted with hotel demand forecasting, and we can help get you up to speed. What is a hotel demand forecast?

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SiteMinder

JULY 12, 2022

What is hotel email marketing and why do you need it? Email marketing is one of the most viable and cost-effective ways for your hotel to reach guests and boost direct bookings. Marketing through multiple channels, both traditional and emerging, can significantly increase costs at your hotel. Table of contents.

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SiteMinder

AUGUST 1, 2024

Hotel rate shopping is the practice of tracking and monitoring hotel rates amongst your local market and competitors. This blog will give you a full overview of hotel rate shopping and rate shopper tools, which you can use to boost revenue success at your business. Table of contents Why is hotel competitor rate shopping useful?

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Xotels

JANUARY 18, 2021

One of the components needed to apply a hotel revenue management is market segmentation. It allows you to target and market to a variety of consumer groups with different behaviour with an offer that matches their needs and budget level. What is Hotel Market Segmentation? The price does not decide the market segmentation.

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Lithos POS

FEBRUARY 10, 2023

Marketing and promotions are the lifeblood of any business regardless of its size, type, or specialty. A well-planned and executed marketing can help grow your customer base, increase brand awareness , and ultimately thrive your restaurant business. Email marketing is one of the easiest and most cost-effective marketing strategies.

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EATER

MARCH 23, 2021

A trunk-size folding table and chairs made me a better parent — or at least a cleaner one Here’s how much I love lunch: I used to run a blog called Midtown Lunch , dedicated entirely to eating lunch in the worst New York neighborhood to eat lunch in. Let’s watch Biggest Little Farm , and then go buy stuff from the farmers market.

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SiteMinder

JUNE 12, 2024

By understanding and anticipating guest behaviour and market dynamics, hotels can optimise their pricing strategies to boost their bottom line. It’s a testament to how industries adapt, grow, and refine their strategies in response to changing market dynamics and customer expectations.

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eZee Absolute

AUGUST 31, 2022

Host a special event. Spread the word through marketing. To help you master hotel room pricing, here are two of my favorite blogs on the topic. Host a special event. And if they are staying at your property, they would expect something special. Spread the word through marketing.

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SiteMinder

JULY 13, 2024

Revenue management revolves around measurement of what customers from different audience segments are willing to pay, as well as the ever-changing supply and demand within each market. The right distribution channels can have strong marketing power, putting your hotel in front of many customers you aren’t able to contact directly.

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SiteMinder

OCTOBER 8, 2024

The wholesaler offers a range of features that helps users capitalise on Hotelbeds’ global network of B2B markets. In this blog, we’ll provide a full guide to MaxiRoom, how to set yourself up for success with the Hotelbeds extranet, and why connecting to wholesalers like Hotelbeds can help boost group and corporate bookings.

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SiteMinder

OCTOBER 15, 2023

Dynamic pricing is a pricing strategy for hotels that involves changing room rates daily, or even within the day based on real-time market conditions. This pricing option is well suited in today’s market and is one many hoteliers opt to use. Table of contents What is the difference between static and dynamic rates for hotels?

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eZee Absolute

JUNE 27, 2024

You’ll get all your answers in the blog. In this blog, we will learn more about why NFTs represent a rising opportunity for hoteliers looking to stay ahead of the curve and redefine the guest experience. NFTs can represent exclusive memberships offering perks like priority access, room upgrades, or invitations to special events.

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Restaurant Engine

FEBRUARY 8, 2023

What’s more, you also know that social media marketing is vital in today’s digital world. Finally, don’t forget to share all your YouTube videos on your website – your blog is a great place to do this. #4: On Pinterest, focus on sharing your dishes, recipes, and even blog articles about your restaurant.

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SiteMinder

OCTOBER 10, 2023

Hoteliers utilise discount pricing to fill rooms during slow seasons, entice loyal customers, or to stay competitive when market conditions change. Discount pricing strategy examples Each discount pricing strategy serves a unique purpose and caters to different market demands.

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eZee Absolute

MAY 29, 2024

But here’s the good news: with the right approach, you can turn those hotel RFPs into booked events and boost your hotel’s group business. And this blog is your secret weapon for mastering the RFP game. Understanding Group Business Landscape Remember that big corporate event we mentioned? Well, guess what?

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Synergy Suite

MAY 24, 2024

External factors include seasonal trends, special events, and market dynamics, which play a significant role in the accuracy of restaurant sales forecasts. Forecasters in restaurants analyze historical sales data, customer feedback, market trends, and even external factors such as seasonality and events in the surrounding area.

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SiteMinder

OCTOBER 20, 2022

In this blog post, we explore how Airbnb as a distribution partner to hotels is different, what Airbnb competitors are out there and what alternatives hoteliers might want to consider in order to diversify their reach using channel managers. Perhaps the question never should have been about competition, but about distribution.

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SiteMinder

DECEMBER 7, 2023

This process requires continuous analysis of market trends, booking patterns, and competitor strategies. It’s not just about setting the right price, but also about adjusting it in response to market changes. Hotel rate management is the process of strategically pricing rooms to attract guests while also maximising revenue.

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MBB Hospitality

APRIL 24, 2019

This is where restaurant promotions come in – they give you the unique power to reach your target market and keep them loyal to you. Thankfully, marketing a food business these days has become a tad easier due to social media. Result: Positive mention of the brand to Shankman’s 100K+ Twitter followers and his blog.

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SiteMinder

OCTOBER 10, 2023

Segment market Market segmentation involves categorising your target audience based on various criteria like demographics, booking channels, or purpose of visit. By understanding which segments bring in the most revenue, you can tailor your marketing and pricing strategies to attract and retain these valuable customers.

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Lithos POS

SEPTEMBER 27, 2023

So you can use the data for personalized marketing efforts. You can use the customer report for various loyalty programs such as points-based loyalty programs, tiered loyalty programs, punch card loyalty programs, discounts and coupons, online and mobile loyalty programs, special event discounts, and feedback and review programs.

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Synergy Suite

MARCH 7, 2023

In this article, we’ll explore what a restaurant reservation system is, what the benefits can include, and then provide some examples of the top restaurant reservation systems currently on the market. This data can inform marketing strategies, menu adjustments, and overall business decision-making.

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Lithos POS

DECEMBER 19, 2023

His duties include executing marketing strategies, recruitment, and hiring, ensuring food quality, staff training, and maintaining effective communication between the administrative team, kitchen staff, and front-of-house employees. Effective Marketing Restaurant businesses are one of the competitive industries.

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Les Roches

MARCH 16, 2023

The types of holidays and trips they specialize in: Often, a client that requests the support of a luxury travel advisor is wealthy and will have a considerable budget. They may be looking to book a trip for a honeymoon, wedding, or special event.

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SiteMinder

AUGUST 29, 2023

This blog will investigate the myriad different hotel costs that all hoteliers should understand at a fundamental level, before delving into tips, tricks and techniques on how to cut those costs and stop them from sapping profits and stunting your hotel’s growth. The same principle applies to how many people are in a room.

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SiteMinder

OCTOBER 5, 2023

This section lets you adjust room rates, offering flexibility in response to changing demand or special events. Beyond just presenting data, Rev+ provides rate recommendations based on various market factors. It also offers insights into local events and peak travel periods, which can be useful for adjusting pricing strategies.

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SiteMinder

OCTOBER 10, 2022

Falling short of your competitors when it comes to guest experience, accommodation standards or your marketing and advertising strategy can quickly lead to lost revenue. The company is the recognised leader in hotel industry benchmarking and provides market data including supply and demand and market share information on a global scale.

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Synergy Suite

OCTOBER 19, 2023

These insights enable them to adapt pricing, menu offerings, and marketing strategies to better align with customer expectations and market conditions. This information is invaluable for tailoring marketing strategies, menu offerings, and upselling techniques to specific customer segments.

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Synergy Suite

APRIL 11, 2023

The increased visibility helps you tap into new markets and attract a diverse customer base. Marketing and Promotion Back in the 1990’s Bill Gates stated: “If your business is not on the Internet, then your business will be out of business”. Consider that your website is the home base for your marketing and promotional efforts.

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Synergy Suite

OCTOBER 5, 2023

By reviewing and understanding certain aspects of revenue data, restaurant owners and managers can make informed decisions, adapt to market trends, and continually refine their business strategies to ensure sustained growth and profitability. Understanding your revenue data is essential for making informed decisions.

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