Soft Inn

MAY 25, 2023

While marketing strategies can be too costly, I am here to help you explore inexpensive yet effective ways to promote your hotel business out there. In today's digital era, having a strong online presence is essential for any hotel business.

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Marketing Blog Book 246

Revenue Hub

JANUARY 22, 2025

A multi billion industry dominated by just a few giants The travel and hospitality sector, a $5 trillion industry , allocates a significant portion of its revenue about 7%- to digital marketing. In contrast, suppliers, such as hotels, invest a modest 2% to 5% in marketing efforts.

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Marketing Download Maintenance Article 107

STAAH

MARCH 4, 2025

With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. In this blog, we will look at ten common digital marketing mistakes hotels make. 10 Common Digital Marketing Mistakes Hotels Make 1.

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Marketing Book Blog Communication 91

Hotelogix

JANUARY 19, 2025

If your hotel isn’t easy to find or doesn’t make a great first impression because of poorly optimized listings or outdated marketing strategy can lead to missed bookings and lost revenue. Don’t miss our comprehensive SEO blog for actionable strategies. Looking to take your SEO efforts further?

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Marketing Book Budgeting Blog 100

Social Hospitality

NOVEMBER 20, 2024

This demand affects those in customer-facing roles and puts a lot of pressure on hospitality marketers. As the holidays are prime time for customer engagement, a proactive approach ensures you deliver timely, relevant, and engaging holiday content on social media , your website, and other marketing platforms that resonate with your audience.

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Marketing Scheduling Events Blog 81

Revenue Hub

MARCH 26, 2025

Good marketing does not start with Google Ads, a good website, or even trying to go viral (I cant even explain how frustrated this last bit gets me). The objective of this blog is to help property managers of all categories and sizes grow their direct booking channels, a job that typically falls on marketing.

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Marketing Blog Book Special Events 69

Modern Restaurant Management

FEBRUARY 24, 2020

Advances in phone camera technology and the ease of uploading to the internet have made video marketing not only a possibility for most businesses, but a necessity. In 2017, Facebook founder and CEO Mark Zuckerberg discussed the importance of video to the future of internet marketing. Tasty-Style Videos. Tip : Play with the tempo.

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Marketing Blog Presentation 227

7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

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Book Marketing Reservations Blog 78

InnQuest

JULY 26, 2023

In today’s highly competitive hospitality industry, effective destination marketing plays a crucial role in attracting guests to hotels. With the rise of online travel platforms and social media, hotels must employ strategic marketing tactics to stand out from the crowd. Firstly, What is Destination Marketing?

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Marketing Travel and Tourism Book Blog 223

InnQuest

MAY 9, 2023

Email marketing has become an increasingly important tool for hotels to promote their services and attract customers. With the ability to reach potential customers directly and effectively, email marketing can be an essential part of any hotel’s marketing strategy.

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Marketing Book Events Blog 222

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Fast food chain Carl’s Jr.

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Soft Inn

NOVEMBER 27, 2024

In this blog, we will explore the benefits of hotel software and recommend five hotel software solutions that are ideal for the Indonesian market. Indonesian hotels need to streamline their operations to stay ahead. Hence, Hotel software has become an essential tool for achieving this goal.

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Blog Marketing 130

SiteMinder

SEPTEMBER 5, 2024

What is a hotel blog? A hotel blog is a section on a hotel’s website where the hotel shares useful and interesting content for its guests and potential visitors. The goal of a hotel blog is to engage with guests by providing helpful information that enhances their stay or inspires them to visit.

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Blog Book Information Events 98

Modern Restaurant Management

JUNE 10, 2020

Many hoteliers and restaruanteurs have wondered what to do about their marketing, do they pause it, carry on, spend less, spend more? But the question remains, what should they do about marketing during a pandemic like coronavirus? What You Can Do with Your Marketing Budget. Focus on Digital Marketing.

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Marketing Budgeting Blog Book 207

Revenue Hub

APRIL 3, 2024

Hotel blogs serve to provide the knowledge the user is seeking, which means writing content for hotel websites should begin with research. Effective hotel blog content answers questions that users are searching for, such as the best time to visit, things to do nearby, and must-visit restaurants or shops, as well as be optimized for search.

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Blog Article Information Presentation 105

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Marketing Communication Information Reservations 234

Revenue Hub

MARCH 11, 2025

With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. In this blog, we will look at ten common digital marketing mistakes hotels make. 10 Common Digital Marketing Mistakes Hotels Make 1.

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Marketing Blog Book Article 69

Modern Restaurant Management

FEBRUARY 1, 2021

As businesses begin to plan their strategy for 2021, they’ll need to leverage as many marketing and PR trends that they can to better raise paid and organic brand awareness. In 2021, restaurants especially need to utilize trending marketing and public relations best practices to rebuild their businesses.

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Marketing Blog Communication Information 216

Soft Inn

OCTOBER 28, 2024

In this blog, we will discover the ultimate list of free photo editing tools that can help you have professional-looking photos that can significantly impact your hotel's success. High-quality photos can make your hotel stand out from the competition and attract more guests.

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Blog Marketing 130

Modern Restaurant Management

APRIL 30, 2021

So it makes good business sense to revamp your marketing strategies. Today, examine the effects the pandemic has had on the restaurant and food service industry as well as five simple but effective marketing techniques to boost your local business. Five Local Marketing Strategies. Highlight Your Safety and Hygiene Protocols.

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Marketing Events Information Blog 227

Modern Restaurant Management

OCTOBER 11, 2021

By focusing on niche marketing , your restaurant will flourish. What is Niche Marketing? Before you move forward with a communications strategy, it’s important to know what niche marketing is and why it’s important. A niche market is a smaller segment of people that make up a fraction of a larger market.

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Marketing Budgeting Communication Blog 197

Modern Restaurant Management

MARCH 19, 2020

Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. This blog has done a great job of teaching you how to spot fake followers to avoid getting scammed. I Don’t Have Money for Expensive Influencers.

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Marketing Blog Accounting Budgeting 213

Social Hospitality

FEBRUARY 17, 2025

Marketing doesnt have to break the bank.With the right tools and strategies, small and medium-sized businesses can build strong brand awareness without blowing their budget. Whether youre just starting out or looking to refine your approach, 2025 is full of opportunities to leverage cost-effective marketing tools that drive real results.

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Marketing Blog Budgeting Scheduling 52

Modern Restaurant Management

MAY 27, 2022

Using images in restaurant email marketing is a great way to reach your current audience and expand as well. But how can I use images in my restaurant email marketing campaigns? But even if you stay within these parameters, you still need to test your images before sending out your email marketing. Include Webpage Links.

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Marketing Article Download Blog 204

Modern Restaurant Management

DECEMBER 10, 2021

Your customer’s word-of-mouth advocacy is an invaluable marketing strategy. Make Use of Local SEO and Content Marketing. Aside from using Google My Business, you may also use content marketing to promote your restaurant. For example, you can create a blog to share the inspirations and stories behind your dishes.

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Marketing Information POS Systems Demo 227

Modern Restaurant Management

NOVEMBER 3, 2023

What Is Influencer Marketing? Even if you’re unfamiliar with the ins and outs of influencer marketing itself, with how social media has changed and evolved over the last decade, it would be more shocking to have not heard about influencers. Influencer marketing is essentially a two-way street. How Does the Technique Work?

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Book Marketing Accounting Blog 197

Hotelogix

NOVEMBER 8, 2024

One of the most effective ways to do this is through content marketing. In this article, we’ll explore how content marketing works for hotels, offer some creative content ideas, and show you how to make the most of this strategy.   What is Content Marketing for Hotels? More bookings? Increased brand awareness?

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Marketing Blog Book Information 130

Hotelogix

OCTOBER 30, 2024

This blog explores the importance of customer retention, the factors influencing it, and the latest trends that affect retention rates in the hotel sector. This word-of-mouth marketing can be invaluable, especially in an industry where trust and reputation are paramount.

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Communication Guest Retention Demo Guest Satisfaction 147

Hotelogix

JANUARY 19, 2025

Cost-Effective Marketing : In the long run, SEO provides a better return on investment compared to paid advertising. Content Creation and Optimization : Maintaining a blog and using visual content. Increased Direct Bookings : Effective SEO can boost direct bookings , reducing reliance on OTAs and increasing profits.

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Blog Travel and Tourism Book Information 100

Restaurant Engine

MARCH 26, 2025

Concentrate on hyperlocal marketing strategies to reach your target customer. With so much digital noise, its key to focus on hyperlocal marketing. Its the future of restaurant marketing and a strategy you need to implement now. What is Hyperlocal Marketing? Gone are the days of casting as wide a net as possible.

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Marketing Budgeting Information Blog 52

Modern Restaurant Management

NOVEMBER 7, 2023

Effective full-funnel marketing strategies are vital for the success of any business, but are definitely the garnish on top for those in the food and beverage industry. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

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Marketing Definition Information Blog 204

MEWS

NOVEMBER 18, 2024

The latest Mews Coffee Corner episode dives into the transformative power of hyper-personalization and dynamic inventory management in hospitality. This episode brings together harry’s home, a hotel group known for delivering remarkable guest experiences, and Gauvendi, a tech partner pushing boundaries in dynamic inventory management.

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Blog Marketing 130

InnQuest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results. Improve occupancy rates during the low season?

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Marketing Blog Book Reservations 140

Soft Inn

OCTOBER 24, 2024

In this blog, we will cover tips for making your hotel photos look good and amazing, from lighting and angles to editing and final touches. Capturing stunning photos of your hotel is essential to make a memorable first impression on potential guests and boost online bookings.

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Blog Presentation Book Marketing 239

SAS

NOVEMBER 13, 2024

With this technology, marketers can generate artificial data sets that share the attributes and characteristics of real customer data. As marketers continue to expand their use of both traditional AI and GenAI, synthetic data generation reduces the [.]

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Marketing Blog 102

Soft Inn

AUGUST 22, 2024

In this blog, we will explore the nuances of hotel performance across different seasons in Malaysia, offering insights on how hoteliers can leverage seasonal trends to their advantage. When it comes to hotel performance in Malaysia, it is crucial to consider the impact of the country's tropical climate.

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Blog Marketing 235

Restaurant Engine

FEBRUARY 12, 2025

What is the trick to getting free marketing for your restaurant? The trick is to convince your current customers to do the marketing for you. Check out these tips for transforming your diners into your best marketers through user-generated content. Its one of the most powerful marketing tools you can use.

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Marketing Blog Presentation Customer Service 52