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This blog explores the importance of customer retention, the factors influencing it, and the latest trends that affect retention rates in the hotel sector. Customer retention in the hotel industry is a crucial aspect of maintaining profitability and fostering long-term relationships with guests.
The objective of this blog is to help property managers of all categories and sizes grow their direct booking channels, a job that typically falls on marketing. Starting with the guests Know your audience is what I could have also called this blog. Event or occasion: What prompted the trip? A special wedding anniversary?
In the hospitality industry, creating memorable events is important to ensuring business success. The core of this process is the Banquet Event Order, which is a detailed document that lists all the details of an event. Understanding Banquet Event Orders It is an important document that details the specifics of an event.
This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between. Read also: Guide on Customer Retention in Hotel Industry Encourage Group Bookings: Offer discounts or packages for weddings, business events, or group travel bookings.
Regularly updating your site with blogs about local events or hidden gems nearby also signals search engines that your website is relevant and engaging. For more details, check out the Hotelogix Blog on Hotel Distribution Channels. Offer personalized pricing for niche markets, like long-stay guests or special events.
In this blog, we’ll learn why hospitality associations are an important element of a prospering business. Attendances in such events as conferences, meetups, or forums help attend leaders or those in making in the industries. The global market size for the hotel and resort industry is now $1.5
This blog will help you uncover the hidden drains on your margins and give you actionable solutions to reclaim lost profits while keeping your guests happy. Here are four creative ways to boost revenue while cutting costs: Leveraging Event Spaces Your unused conference rooms or banquet halls can be transformed into revenue drivers.
Automated ordering systems communicate directly with suppliers to ensure timely deliveries in the right quantities. For instance, a burger chain might see a beef surge before a big sporting event, allowing the system to adjust stock levels ahead of time and avoid overordering.
Then a career in communications could be for you. A communications manager is a critical role and plays an important role in promoting an organization, its people, products, and services – both internally and externally — through expertly-designed and executed communications strategies. What is a communications manager?
They should talk about these precautions in their blog posts, at the top of the homepage of their website, on their Google My Business listings, and on their Google and social media ads. Restaurants need to communicate the change in safety measures and share the experience. Annabel Maw, Director of Communications, JotForm.
What is communication in the hospitality industry? Communication in the hospitality industry is the cornerstone of delivering exceptional guest experiences and smooth operational functionality. Your job now is to provide effective communication inside your company on multiple channels to create the best experience for your guests.
This blog will take a deep-dive into the importance of Amadeus for your hotel, including what it can achieve and how you can make the most of it as part of your distribution and revenue strategies. This will allow your real-time rates and availability to be seamlessly communicated to the GDS.
In this blog, we have outlined the latest hotel technology trends that are going to take the hospitality industry by storm in 2023. Thereafter, it should come as no surprise that a lot of customers prefer to communicate in their mother tongue or a language that they’re fluent in. Don’t believe us? Translator Technology.
For example, during peak travel periods, an efficient reservations manager using a modern property management system (PMS) can swiftly allocate room blocks for group bookings or special events, maximising occupancy without overbooking. Strong communication : Clear, prompt responses to guests and staff are crucial.
Give your employees the flexibility to swap shifts with their coworkers in the event of last-minute changes. Learn more about how Kelly McCutcheon and her team established Hopdoddy's core values in our blog post guide, and listen to Kelly on the podcast here. Communication is lacking. Create a shift swap program.
That being said, this blog explores some best practices for avoiding overbooking in the hotel industry as well as how to accurately track occupancy rates and manage inventory across multiple channels. Hotels should clearly communicate their cancellation policies to guests during the booking process.
In this blog, well break down the benefits of a hotel games room and how your hotel can effectively design, build, and market a games room as part of your everyday experience package. Properties that highlight their games rooms in booking platforms, social media, and guest communications often see increased engagement.
Doing so communicates that your property is worth visiting more than just a few months out of the year. Link up with local groups and organizations to find the latest events happening in your area. Build content around weddings, meetings, and sporting events. Is your area a popular destination for sports tournaments?
Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Use technology, reservation platforms, and customer reviews to ensure that everyone is in constant communication and that problems are resolved quickly.
This blog dives into 10+ actionable ideas that can help your property stand out, alongside how tools like Hotelogix’s PMS can simplify and elevate your approach. Key Components of Guest Experience Communication Clear and timely communication ensures guests feel valued and well-informed.
In this blog, we examine the most recent developments in hotel automation and the reasons for the increasing demand for automation in the hospitality sector. Hoteliers can use automated revenue management solutions to forecast pricing accurately, ensuring they are ready for high-traffic seasons and events.
This blog will delve into its intricacies and share insights on strategically leveraging this tool while maintaining guest loyalty. Clear and transparent communication: Inform your guests about the advantages of dynamic pricing, such as giving them access to special offers or improved services throughout their stay.
Given the unpredictable nature of circumstances today, you need to promote and market the event. Openly communicate the actions you are taking to make your venue safe. Experiment with design programs to create event announcement posters to use for your digital marketing initiatives. Have a Marketing Plan for Reopening.
NHLA created and presented over 75 activities and events in 2022. We had nearly 3000 attendees in total for these events. Our blog guest posts were also increased; thank you to all who contributed interesting information. This was a well-attended, fun event. We also toured the holiday cactus gardens.
A hotel meeting room is a dedicated space within a hotel, specifically designed to host various events, from corporate meetings and workshops to private gatherings and seminars. Hotel meetings and events are a great way to boost revenue at your property and attract a constant stream of professionals and business travellers.
What are hotel events? Hotel events transform hotels into hubs of activity and excitement. These events range from elegant corporate conferences to vibrant weddings, each offering a unique atmosphere and a multitude of opportunities. Events are a never-ending marketing opportunity and a major source of tourism.
An economic downturn, natural calamity or events like a pandemic make a hard situation worse. In this blog, we look at some ways to keep your hotel thriving during these tougher periods. If you are a winter destination, perhaps you can create some summer events to attract travellers.
.” - Sadie Swanson Shelby's Charity of Choice: Canada Learning Code Make Every Experience an 11 Winner: Sam Fung “Sam wrote a very inspiring blog about women in the restaurant industry , and how the industry needs to step up and make the industry better for women. Libby's dedication to her work and her team is truly inspiring.
In this blog post, we’ll explore creative and effective strategies that go beyond discounts to drive revenue growth while maintaining healthy profit levels. From on-site dining and spa services to event spaces and concierge services, these offerings can significantly contribute to your bottom line.
You should also have a clearly communicated format for when raise discussions will be held, how much employees can expect to earn, and what promotion timelines look like. Regardless of which suggestions from this blog post you choose to use in your restaurant, it's imperative that you measure the results of your efforts to see if they work.
There are email marketing campaigns, SMS or text messaging, social media, and blog posts. It's no secret that social media has changed how you communicate with potential and existing customers and is one of the most effective ways of promoting your restaurant. Attend a National Small Business Week event.
From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. A press release is a formal message that communicates the information you want to provide about your business to a desired audience. Rather run solo?
Utilising targeted keywords, optimising for local search, and maintaining an active blog can improve your search engine rankings. Share local travel tips, highlight upcoming events, or feature guest stories to engage readers and entice them to book directly. Payments can be processed immediately using an integrated payment gateway.
Face-to-face conferences are back in full force, and the number of events being held is only expected to grow throughout 2022. With so much potential revenue on the line, it stands to reason that venues are anxiously awaiting their turn to host the next big event. Screens not in sync with the event.
In event management, technology has evolved from an optional addition to an indispensable element. The quest for unique experiences among event attendees requires seamless solutions capable of accommodating diverse preferences, ensuring rapid responses, and digitizing customer experiences.
This blog talks about the critical role of chatbots in hotel industry, highlighting the benefits of their implementation and outlining the essential features to consider when selecting a chatbot provider. This ability to communicate in guests’ native languages not only fosters trust but also streamlines guest interactions.
It can serve as a gateway for open communication between the brand and guests and drive a more efficient booking journey. Your guests are looking for educational information – such as upcoming events and things to do – as inspiration. At which stage of the traveler journey is it recommended to use hotel SEO marketing?
The new trend is “content seeding,” where you subtly introduce experiences, packages, or exclusive events through influencers or key guests without overt promotion. Provide them with exclusive access to new features or events and encourage them to share their experiences organically. Found these insights valuable?
How to communicate your COVID-19 restaurant closure. Whether you decide to close your restaurant partially or fully, it’s important to communicate your decision properly to staff and customers. Then share general updates with staff through your team communication tool. Here’s how to do that thoroughly.to
The FIFA World Cup Effect The 2022 FIFA World Cup was a landmark event for Qatar, attracting millions of visitors from around the world. Technology has been a driving force behind the transformation of Qatar’s restaurant and retail industry, revolutionizing how businesses operate, communicate with customers, and scale effectively.
Subscribe to our weekly newsletter and stay up to date In this blog post, we’ll unveil four essential steps that will not only simplify the process but also unlock new revenue streams. Invest in Group Booking Software Invest in group booking software that automates tasks such as room allocations, invoicing, and communication.
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It’s all about how the message is being communicated, how it is sent to future & existing guests plus how well are your campaigns planned? Make sure to make the most during peak seasons, local events, holiday seasons, etc. Read an in-depth blog here. Hotel Marketing is only effective if the execution is done right.
This blog was written by BBA7 student Ekaterina Borisovskaya. I decided to sum up my experience and write a blog about what pieces of advice I would give to myself as BBA1 from last year student. Use this chance to communicate with your teachers, everyone has their own experience and knowledge to share with you.
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