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Top 5 challenges independent hotels face in marketing their rooms online

Hotelogix

While big brands and hotel chains have dedicated departments and sufficient budgets to handle their sales and marketing online, small hotels find it tough due to inadequate budget, less manpower and absence of technology knowledge to market themselves online. Are you an independent hotelier?

Marketing 130
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Why Your Hotel Is Probably Running Too Many Facebook Ads

Revenue Hub

We’d recommend giving that blog post a read first, but if you don’t have time, here’s a short synopsis: In order for your hotel’s ad messaging to stick with your target audience, your audience has to see the same message between 2 and 10 times. We recommend having a daily budget of at least $5 per ad, if possible. Don’t believe us?

Budgeting 109
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Mastering Success: Zero-Based Budgeting for Hotels

Revenue Hub

NB: This is an article from Fairmas One powerful approach that has been gaining momentum is “Zero-Based Budgeting” (ZBB). In this blog, we’ll dive into the concept of Zero-Based Budgeting and how it can reshape the financial landscape of hotels. Implementing Zero-Based Budgeting 1. Benefits for Hotels 1.

Budgeting 106
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2025 Budget Planning: Key AI Innovations for Labor Management in the Hospitality Industry

Hospitality Net

As the hospitality industry gears up for 2025, hoteliers are increasingly looking to AI technologies to optimize their operations and budget planning. This blog delves into the latest AI-driven trends that are set to revolutionize labor management in hotels, helping hoteliers stay ahead of the curve.

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When Times Are Tough, I Turn to Budget Bytes

EATER

Spaghetti is the foundation of one of my favorite Budget Bytes recipes. An ode to the internet’s best broke-friendly recipe blog Like many millennials, I spent much of my 20s broke. Moncel started posting her recipes — and cost breakdowns — online, and the blog developed a cult following thanks to its simple, affordable style.

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Small Hotels, Big Dreams: Beating Online Marketing Challenges

Hotelogix

They have big budgets and entire teams dedicated to marketing, making it tough to stand out. Blog about local events or lesser-known attractions in your area to position your property as a knowledgeable and welcoming destination. Competing with large hotel chains can feel overwhelming. It might seem like your efforts are overshadowed.

Marketing 130
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Maximize Returns: Navigating Budgets and Costs in Hotel Paid Search

Revenue Hub

NB: This is an article from Triptease , one of our Expert Partners But getting it right requires hoteliers to budget and manage costs effectively. In this blog, we’ll explore essential steps to help hoteliers optimize costs and budgets in their advertising campaigns.