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This blog explores the importance of customer retention, the factors influencing it, and the latest trends that affect retention rates in the hotel sector. By providing a comprehensive, cloud-based platform, Hotelogix streamlines hotel operations, allowing staff to manage bookings, check-ins, and guest preferences in real-time.
With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. Yet, many continue to make costly mistakes, missing out on direct bookings, guest engagement, and long-term loyalty.
This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between. By encouraging guests to book directly through your website, you can keep more of the revenue and build stronger relationships with your guests.
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This blog explores the balance between technology and human touch, highlighting the importance of operational excellence and showcasing how Hotelogix's features can bridge this gap effectively. - Guest Engagement Tools: Automates communications like confirmation emails and personalized offers, enhancing guest relationships.
Bringing together some of the most trending articles, Here’s a mix of hospitality industry blogs from 2023 that our readers enjoyed the most. 8 Essential reasons to Optimize your Hotel’s Booking Engine A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. Read full blog
This blog explores the trends shaping the hospitality landscape in 2025, offering insights for hoteliers to remain competitive. Being mobile-first is essential for engaging guests effectively and ensuring a smooth booking process. Hyper-Personalization Personalization will set hotels apart.
This blog highlights why hotel branding matters and shares practical strategies to help your property stand out. More Direct Bookings, Higher Occupancy Strong branding gives your hotel an edge by encouraging guests to book directly through your website instead of relying on OTAs (Online Travel Agents).
The hotel customer journey refers to the complete experience guests go through, from researching, booking, staying and post-stay interactions with the hotel. From social media interactions to booking to check-in and check-out, every stage is a chance for the hotel to create a positive and lasting impression.
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In this blog, we will look at a few strategies to increase bookings for hotels from OTAs. Importance of OTAs for hotel booking As online sales channels, OTAs generate about 50% to 55% of hotel bookings. Agency Model: In this model, guests pay the hotel directly upon their stay, even though booked via an OTA.
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If you’re looking for avenues to amplify revenue and create a more loyal guest base, look towards fine-tuning your hotel’s direct booking strategy. Despite increased accessibility by third-party sites, direct bookings have quickly become a preferred method for consumers.
As a hotelier or revenue manager, you’re no stranger to the intricacies of managing bookings. NB: This is an article from Topline Revenue , one of our Expert Partners Yet, group bookings present a unique challenge. Fear not, though, because we’re here to guide you through the process of mastering group booking management.
NB: This is an article from Bookboost , one of our Expert Partners Subscribe to our weekly newsletter and stay up to date And it is also a key element in your direct bookings strategy. Did you know that Google data predicts that direct bookings can potentially yield up to a remarkable 20% more revenue compared to OTA bookings?
But being a hotelier, have you ever questioned yourself, why is my hotel ever booked but profits not up to the mark? On the face of it all is well, guests are checking in, rooms are filling and forward bookings are healthy. Host corporate events, weddings, or community gatherings.
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The hospitality industry has experienced significant transformations in recent years, particularly in the way hotel bookings are made. As a hotelier, understanding the pros and cons of both hotel direct bookings and hotel bookings from OTAs is crucial for developing an effective revenue management strategy.
By simplifying communication and enhancing the guest experience, Visito allows hotels and rental properties to focus more on hospitality while cutting down on operational overhead. This blog will break down what Visito does, how it works, and why its becoming the go-to AI solution for modern hospitality brands.
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Note: The original version of this blog was published by Homelike. Table of contents Introduction from SiteMinder: The bleisure market and hotel booking trends Following the pandemic, the bleisure market changed from a growing niche to a mainstream source of bookings for accommodation providers. You can read it here.
Effective communication: The ability to clearly convey information to team members and guests. ” A webinar on “Effective Leadership Communication.” We’re getting more bookings since using SiteMinder. Creativity and adaptability: The ability to develop innovative solutions and adjust to changing circumstances.
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What is the online booking process? The online hotel booking process is how guests book and pay for a stay at your hotel. It should include a smooth, secure booking system that shows real-time room availability and pricing, letting guests book a room without the back-and-forth of phone calls or emails.
T his blog covers everything you need to know about roomMaster Anywhere – From securing bookings and streamlining operations to managing a workforce and enhancing the guest experience, there’s a lot that goes behind efficient property management. What are the key highlights and benefits of roomMaster Anywhere?
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A unified inbox allows you to combine all of your communications into a single view. Some inboxes may even be designed specifically for accommodation businesses and be able to unify different types of communications such as email, sms, and messaging apps. What is a unified inbox?
NB: This is an article from Net Affinity Not only this, but it looks like direct bookings for summer 2023 are aligning with 2022 levels, and also are continuing to significantly outperform all other channels’, including Booking and Expedia. For content marketing ideas, take a look at this blog. Hurrah for independent hotels!
Additional data shows that over 80% of travel bookings are abandoned, compared to the general average of around 70%. The bottom line is that hotels can lose millions of dollars in revenue due to abandonment, especially when you also consider that guests may book a room before delaying payment, and then cancelling altogether.
It also states that it generates over 450 million bookings per year. This blog will take a deep-dive into the importance of Amadeus for your hotel, including what it can achieve and how you can make the most of it as part of your distribution and revenue strategies. Fees can be variable and also include an annual fee and booking fee.
In this blog, we have outlined the latest hotel technology trends that are going to take the hospitality industry by storm in 2023. A computerized guest book’s capacity to provide guests with individualized experiences is one of its key advantages. Book a demonstration of our award-winning hotel management software here.
This blog dives into marketing for hospitality and tourism in a rapidly changing environment and provides an overview of current trends and strategies for hoteliers. Today this primarily means availability across booking channels. Promotion: The conscious mix of activities and chosen frequency of marketing communications.
What are online bookings in the hotel industry? Online bookings are the lifeblood of the modern hotel industry. This seamless process is powered by sophisticated yet user-friendly online booking systems, hotel websites, and online travel agencies (OTAs). Online bookings are about both convenience and connection.
A hotel reservations manager oversees the entire booking process at a hotel. This includes handling inquiries, managing bookings, confirming reservations, and resolving issues or discrepancies. While the general manager oversees all hotel operations, a reservations manager focuses specifically on the booking process.
Learn more about how Kelly McCutcheon and her team established Hopdoddy's core values in our blog post guide, and listen to Kelly on the podcast here. And there are a number of easy ways to do it: Praise publicly on internal communication channels like email, group chats, or staff pages. Communication is lacking.
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In this blog well cover everything you need to know about the role of a hotel director, including the most crucial duties and skills required. Lead your hotel to success with SiteMinder Run your hotel more efficiently, increase bookings, and make smarter decisionsall from one platform.
NB: This is an article from innQuest Striking the perfect balance between fully booked rooms and avoiding overbooking can be a challenging task. The key lies in managing overbookings effectively by offering suitable alternatives, compensation, and clear communication to minimize guest dissatisfaction.
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NB: This is an article from TrustYou Subscribe to our weekly newsletter and stay up to date Personalization in hospitality has evolved beyond just recognizing a guest’s name — it’s about tailoring services, amenities, and communications to meet individual preferences. What is Personalization in Hospitality?
This blog emphasizes the importance of guest satisfaction in hospitality industry and discusses various strategies to enhance guest satisfaction. Baseline client expectations should be documented and explicitly communicated to your whole staff and in all marketing materials. Let’s get started!
A hotel chatbot is an AI-powered tool that allows you to communicate instantly with your guests. Integrated into your website, mobile app, or social media, it lets guests ask questions, make bookings, request services, and get personalised recommendations in real time. How does a hotel booking chatbot work?
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