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Guests today are looking for value in their stay, and when they see entertainment options on-site, it often tips the scale in your favour. Its a point of difference in a competitive market and a feature that adds tangible value to the guest experience, encouraging more bookings from both new and returning guests.
Hotel overbooking is a common practice in the hospitality industry, where hotels accept more reservations than the actual number of available rooms. NB: This is an article from Agilysys While overbooking allows hotels to maximize revenue and occupancy rates, it can also lead to challenges and potential guest dissatisfaction.
NB: This is an article from Demand Calendar Subscribe to our weekly newsletter and stay up to date These are some of the most common myths that keep hotels from harnessing the full power of their data. By breaking down silos, hotels can make more informed decisions that enhance guestsatisfaction and drive revenue growth.
In the hotel industry terms like “guest service” and “guest experience” are often used interchangeably – but, there are distinct differences. NB: This is an article from iVvy Subscribe to our weekly newsletter and stay up to date Each term refers to different aspects of hotel operations.
NB: This is an article from RateGain Whether due to unforeseen circumstances, changing travel plans, or other factors, cancellations can disrupt a hotel’s occupancy and revenue forecasts. Flexible policies not only enhance guestsatisfaction but also incentivize them to retain their bookings rather than canceling.
Without the brand recognition and resources of larger chains, independent hotels must find creative and effective ways to not only attract and retain guests, but to convert these guests from “lookers to bookers”. This initial interaction sets the tone for the guest’s entire experience, especially if they are a potential new guest.
NB: This is an article from Asksuite Subscribe to our weekly newsletter and stay up to date While many hoteliers only focus on acquiring new clients, one critical aspect often overlooked is effective follow-ups with the confirmed ones. But what does a hotel guest follow-up mean, and how can it directly impact your revenue?
Many hotels focus on communicating with guests before they arrive on their property, and what happens after they leave is often overlooked. A consistent guest experience means not disappearing after the stay but creating a personalised and not-spam-like connection with them. Are you satisfied with the breakfast options?
NB: This is an article from Chekin Subscribe to our weekly newsletter and stay up to date Whether youre managing a boutique hotel or a large resort, implementing the right tactics can significantly enhance your hotels performance. Automating this strategy can significantly increase your revenue per reservation.
Intelligent hotels are embracing AI-based communication tools at a breakneck pace, not only to wow technology-aware travelers but also to automate operations, increase revenue , and establish long-term guest loyalty. From front-desk queries to housekeeping requests , response time lags can adversely affect guestsatisfaction.
NB: This is an article from BEONx , one of our Expert Partners It enables property managers to establish a range of rates in line with the features and services that a guest is willing to pay for. That way, guests can decide if they value the option of cancelling a booking enough to pay a higher rate.
By meeting guests where they are and anticipating their needs, hotels can build stronger loyalty and capture more revenue from existing and new guests. Hyper-personalization goes beyond surface-level customization, such as addressing guests by name or noting their loyalty tier.
This article explores what hotel review websites are, highlights some of the best platforms, discusses their benefits, and outlines how hotels can effectively manage bookings and gather positive feedback using tools like Hotelogix Reputation Management.
NB: This is an article from Sabre Subscribe to our weekly newsletter and stay up to date With a growing trend towards experiences over physical gifts , this period is especially lucrative for businesses. Offering tickets to popular events or special access to local experiences creates immersive, memorable stays for your guests.
For hotel revenue managers, a few persistent challenges can slow them down, preventing them from focusing on broader strategies that maximize revenue, profitability, and guestsatisfaction. As a result, it becomes nearly impossible to get a complete picture of guest spending and behavior.
Studies show that hotels lose up to 20% of their annual revenue to chargebacks caused by guest disputes, unclear cancellation policies, and OTA-related miscommunication. In this article, we’ll uncover the main causes of hotel chargebacks and share practical, step-by-step strategies to prevent them.
NB: This is an article from Revenue Team by Franco Grasso , one of our Expert Partners Subscribe to our weekly newsletter and stay up to date The difference is understanding how to use available tools and analysis to stand out from the competition. Theres a big difference between profitable hotels and those that struggle.
A positive first impression can lead to higher satisfaction rates, encouraging repeat visits and positive reviews. NB: This is an article at Catala Consulting Subscribe to our weekly newsletter and stay up to date Conversely, a negative experience at check-in can result in dissatisfied guests, leading to potential revenue losses.
By mitigating these friction points, hotels can not only elevate their online reservation experience for customers but also significantly enhance their bookings. Some potential guests will, of course, simply retry. Reducing friction in the hotel booking process is a critical strategy for increasing revenue and profitability.
Overbooking is a common problem in the hospitality industry, causing major issues for both – hoteliers and guests. NB: This is an article from innQuest Striking the perfect balance between fully booked rooms and avoiding overbooking can be a challenging task. However, when guests don’t cancel as expected, it can lead to overbooking.
NB: This is an article from Directful With the dominance of OTAs and branded properties, it can be tough for independent hotels to stand out and encourage guests to book direct. Read rest of the article at Directful The post How Can Independent Hotels Boost Direct Bookings?
The Front Desk Manager in a hotel is pivotal in orchestrating the first and lasting impressions of guests, managing the reception team to ensure a seamless check-in and checkout process, handling reservations and addressing guest inquiries and concerns – always with the utmost professionalism.
In this article, we'll take a closer look at the critical work areas and features of hotel management software you need to know about. Reservation management: This feature allows you to manage all your reservations from a single dashboard. One way to make your job easier is to Implement hotel management software.
Generative AI is revolutionising the hospitality industry, offering hotels the power to enhance guest experiences and streamline operations. From boosting guestsatisfaction to slashing costs, this technology is a game-changer. ChatGPT for generating insights and content recommendations.
NB: This is an article from Demand Calendar Of course, no specific percentage or amount represents the average revenue leak for the hotel industry, as it varies depending on factors like location, property size, and management efficiency. The front office manager and the reservations team manage reservations and prevent overbooking.
NB: This is an article from Tripleseat Subscribe to our weekly newsletter and stay up to date This technology’s primary goal is to centralize and streamline all customer data. Read the full article at Tripleseat The post CRM for Hotels: 6 Benefits to Unlock Group Sales Success appeared first on Revenue Hub.
Do you think improving guest communication is essential for creating a positive experience and ensuring guestsatisfaction? In the world of hospitality, where impressions are everything, effective guest communication can be the difference between a one time visitor and a loyal patron.
As hotels face growing competition and increasingly tech-savvy guests, the need for robust, future-proof hotel technology becomes critical, and the importance of adopting modern technology cannot be overstated. This data-driven approach not only improves guestsatisfaction but also drives revenue growth.
NB: This is an article from Bookboost This means the focus is mainly on short-term relations with guests, and once the transaction is done (the booking is made), the relationship ends. This approach promotes enticing offers, discounts, and special deals to attract guests and encourage them to make a reservation.
In today’s digital age, a hotel’s online presence is often the first point of contact for potential guests. A well-designed and user-friendly website can significantly impact a guest’s decision-making process when choosing accommodations. Ready to elevate your hotel’s online presence?
The focus tends to be on inbound calls — guests reaching out with specific needs. NB: This is an article from Revinate Subscribe to our weekly newsletter and stay up to date But what if your reservations team could proactively drive bookings and fill your rooms more consistently?
NB: This is an article from BEONx , one of our Expert Partners Effective management of room inventory can make or break a hotel’s reputation and bottom line. From optimizing revenue to enhancing guest experiences, a well-structured inventory management strategy is essential.
This article explores the top 10+ distribution channels , the biggest travel industry trends , and strategies to drive direct bookings while reducing OTA commission fees. This helps hotels reduce their dependency on OTAs and increase direct conversion rates while enhancing guestsatisfaction.
NB: This is an article from innQuest Managing your hotel’s inventory efficiently can significantly impact your bottom line, guestsatisfaction and overall operational effectiveness. It should provide real-time updates on room availability, reservations, and guest information.
NB: This is an article from Staah If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and bag the commission-free direct bookings. This ensures that guests have access to real-time data and can make informed decisions.
They are not merely a tactic employed by online travel agents to foster additional bookings or transform casual browsers into confirmed guests. Implementing a Successful Voucher Strategy Implementing a successful voucher strategy necessitates the creation and maintenance of a Central Guest Profile.
In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. Real-Time Feedback and Interaction: SMS marketing opens opportunities for immediate guest feedback and interaction.
If you’re looking for avenues to amplify revenue and create a more loyal guest base, look towards fine-tuning your hotel’s direct booking strategy. The majority of these systems can be integrated into an existing hotel website to function primarily as its reservation processing system.
The hospitality industry has consistently led the way in adapting to the ever-changing needs of travelers and guests. NB: This is an article from Cendyn , one of our Expert Partners One notable innovation that has recently gained substantial momentum is the “Buy Now, Pay Later” (BNPL) payment option.
NB: This is an article from Demand Calendar Subscribe to our weekly newsletter and stay up to date A study involving over 7,000 participants across six countries found that choice deprivation (having too few options) is more commonly reported and harmful to satisfaction.
NB: This is an article from Staah Let’s explore the various types of online distribution that every hospitality industry should embrace to maintain their prominence in the eyes of potential guests. Streamlined Booking Engine An online booking engine is a pivotal element in closing the sale with potential guests.
But something is missing—your guests don’t feel personally connected. This article will show you how ChatGPT can help hotels keep guests engaged , improve their experience, and increase revenue , all while reducing staff workload. Now, what if I told you that a simple AI-powered system could change that?
Even without COVID-19, profitability in the hotel industry is still a significant concern due to factors like: Increased dependence on web-based travel agencies The growth of tough competition Rising customer demands Sit tight, for you will learn some of the essentials for upselling in hotels in this article! What is Upselling?
A guest’s stay starts far before they step foot on the property. The instant a reservation is booked, the guest experience begins! Instead of waiting hours in the lobby, they’re welcomed into the comfort of their room – a simple act that speaks volumes about your commitment to guestsatisfaction.
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