How to Prevent Hotel No Shows and Last Minute Cancellations?
Revenue Hub
NOVEMBER 4, 2024
A June 2023 report by Statista reveals that 66 % of Gen Z adults and 64% of Millennials are willing to pay extra for flexible cancellation options when booking hotels. In Europe, the cancellation rate for direct bookings was 18% in 2023, with Asia close behind at 23%. Shortening this period (e.g.,
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