‘Jiro’ and the Impossible Dream of Authenticity
EATER
AUGUST 30, 2022
In 2013, now-Eater editor Lesley Suter wrote in Los Angeles Magazine of “ the Jiro effect ,” which had spurred, in her estimation, an “‘authentic” sushi craze.” The restaurant received three stars every year beginning in 2007 until it was removed from the guide in 2019 due to the difficulty of making a reservation.).
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